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  3. High-performing and value-creating companies have learned how to tie together the principles of customer preference, producer ec

High-performing and value-creating companies have learned how to tie together the principles of customer preference, producer ec

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问题     High-performing and value-creating companies have learned how to tie together the principles of customer preference, producer economics and corporate finance so that they understand where and how【C1】______operations and increased market share pay off— and don’t pay off— for their business. In short, they have learned how to find【C2】______value and capture it by achieving an effective strategic market position, or SMP.
    When it comes to operating a successful business, conventional wisdom holds that bigger is better. However,【C3】______on being No. 1 or No. 2 in your market — without first having a very clear【C4】______of what definition of market share really drives profitability(收益性)can take some interesting opportunities off the table. Organizations that【C5】______to recognize and act on their strategic market position may be at risk because their definition of market share often does not correlate(相关)with company【C6】______, profitability and strategic growth potential.
    In addition to defining market share【C7】______, understanding the impact of different approaches to penetrating and growing market share in chosen segments is【C8】______. By deploying(利用)investments in carefully selected segments, where(among other things)they are potentially poorly served by the dominant players, companies can【C9】______themselves in their industries strategically and allocate(分配)more assets in fewer, carefully selected ways. As a result, these companies can【C10】______much higher market shares in their chosen segments.
A)fail I)critical
B)strategic J)insisting
C)carefully K)technical
D)achieve L)accurately
E)successful M)understanding
F)criticism N)boast
G)position O)returns
H)expanded
【C8】
选项
答案I
解析 此处应填形容词。本句是一个承上启下的句子，本段主要说的是理解在市场细分中实施市场策略的不同方式的影响的重要性。所以选I)critical“重要的，关键的”。
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