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  3. Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone

Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone

admin2022-01-04  64
问题     Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone. And then they【C1】________to getting products into retail outlets with labels that screamed "As Seen on TV."【C2】________, they are trying to make impulse buying even easier by【C3】________with new technologies.
    Mr. Harrington, one of the "sharks" on ABC’s "Shark Tank," where entrepreneurs pitch their ideas to direct response executives, bought AsSeenOnTV.com and its【C4】________telephone number in June. The company, which says it has more than two million customers and 700,000 e-mail subscribers, is【C5】________technologies that use cellphones and【C6】________controls to enable purchases directly from a television set.
    Daily Web videos【C7】________product demonstrations are also being produced, and Facebook pages where users can buy products directly are expected to start【C8】________before the end of the year. "We anticipate most of our sellers being excited about this as a whole new way to generate products and【C9】________, " Mr. Harrington said. AsSeenonTV.com lists 650 products from【C10】________sellers.
    In the online videos, spokesmen like the former professional wrestler Hulk Hogan and some famous entertainers will【C11】________product demonstrations. "It’s much like what makes a home shopping network work—it’s a visual, it’s storytelling, it’s presenting and bringing the products to life," Mr. Harrington said.
    Another development will let viewers use ordinary distant controls to buy products【C12】________a television screen by clicking a【C13】________that opens a purchase window. Advertisers will also be able to【C14】________which commercials led to purchases. The goal, the chief executive of Delivery Agent Mr. Fitzsimmons said, is to have a "widespread【C15】________mechanism for television."
    Direct response marketers say they are【C16】________watching the new technologies. Realizing that television only is not【C17】________, they refer to web at the same time.【C18】________online, marketers can sell products more cheaply since they eliminate the【C19】________for someone to take a phone order. "Television marketing【C20】________consumers to go to the Web and make purchases online or make purchases to their phone," Mr. Harrington said.
【C10】
选项 A、variable
B、multiple
C、uniform
D、exclusive
答案B
解析 根据哈林顿先生说的话，“我们预计大部分卖家将很兴奋”及“AsSeenonTV.com列出650种产品”可推出这个公司涉及的卖家非常多，故选B项multiple“多样的，多数的”。A项variable“易变的，反复无常的”，强调的是不稳定性，而上下文没有依据说明卖家易变。C项uniform“一致的；相同的”，D项的exclusive“唯一的”，从前后两句的复数名词sellers可知，这个购物平台上的商品不可能只来自同一家厂商。
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