2. 考研
  3. [A] Bring a visual reminder [B] Eat nothing before shopping [C] Prime yourself for healthy eating [D] Use a half

[A] Bring a visual reminder [B] Eat nothing before shopping [C] Prime yourself for healthy eating [D] Use a half

admin2023-03-22  41
问题     [A]  Bring a visual reminder
    [B]  Eat nothing before shopping
    [C]  Prime yourself for healthy eating
    [D]  Use a half-sized cart
    [E]  Cut your cart
    [F]  Shop healthy first
    [G]  Make a (good) list
    A recent review of 18 studies on "food nudging" finds that the placement of products and their nearness to consumers influences the likelihood we’ll choose them—for better or worse. But while retailers may use evidence-based strategies to encourage you to grab, say, a soda at the checkout counter, you, too, can use marketing and human behavior research to make healthy choices without much effort. Here are several ways to succeed:
    【B6】_______________________________________________
    You’ve heard that a rumbling stomach and an empty grocery cart are not good for making smart food choices, but that’s not entirely true, says David Just, a researcher at Cornell University’s Food and Brand Lab. In reality, an empty stomach is better than one stuffed with sweets or fatty foods. "If you eat a cookie right before you go, you’re going to buy a lot more impulsive stuff," he explains. "You get in the mindset of eating frivolously, and it carries over as you shop." If you snack on fruits or vegetables before your trip, however, your healthy streak will likely carry on.
    【B7】______________________________________________
    Before you go to the shop, do you write down every item you plan to purchase or just the necessities? Well, both methods tend to be healthier than shopping without a plan, since they minimize the chances you’ll be tempted by unhealthy displays. The more prep work you can do, the better, says Just He suggests taking stock of your kitchen before hitting the store, "If you know what you’re actually out of, you do a much better job."
    【B8】______________________________________________
    If your refrigerator door is plastered with reminders of your health goals—say, to stop mindlessly eating or to reach for the fruit on the counter before opening the door—you already know the drill. Now, try applying that same technique to your grocery cart by taping a note to it that reminds you of your healthy shopping plan—even if it’s just writing the words "fruits and veggies." Something as simple as that can prompt people to make better decisions.
    【B9】______________________________________________
    In research evaluating marketing tactics that could sway consumers to make healthy choices while also improving grocery stores’ bottom line, some shoppers were instructed to put all their fruits and vegetables in the front half of their grocery carts—which were divided by a strip of duct tape—and everything else in the other half. Those shoppers ended up purchasing 102 percent more fruits and vegetables than those with normal carts.
    【B10】______________________________________________
    In one study from the Food and Brand Lab, researchers found that people at a breakfast buffet were more likely to pile their plates with fruit when it was offered first compared to when it was last in line. Likewise, 75 percent of buffet-goers loaded up on cheesy eggs when they were presented first. while fewer than 30 percent of them did so when eggs were their last choice. Whether it’s your buffet plate or your grocery cart, loading up on healthy foods first will reduce temptation to waste money on junk food.
【B6】
选项
答案C
解析 本段主要说的是在购物前应该要怎样做，因此可以将答案初步锁定在有before shopping的B和有Prime yourself的C上。而且根据上面分析，本段主要讲述的是消费者进食的食物类型对其后的消费行为有所影响，因此在消费前要食用一些健康的食物，就能为明智购物做好准备。故选C。
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