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  3. What is important when...? Doing international business - Cultural differences - Preferential policy - -

What is important when...? Doing international business - Cultural differences - Preferential policy - -

admin2016-09-23  44
问题 What is important when...?
Doing international business
- Cultural differences
- Preferential policy
-
-
选项
答案In the first place, I would like to attach great importance to cultural differences, which consists of a country’s general concepts and values towards clothes, food, and daily appliances For example, when McDonald’s opened its first branch in China, few people had interest in its western food which conflicts with traditional food. Meanwhile, it’s also necessary to pay attention to preferential policy. If the target county you want to march in has a lot of favourable policies, it’s an appeal for many latent investors, because doing business in these countries can gain more profits and reduce some troubles. Last but not least, it’s also important to think of social differences, which consist of religion, traditional customs, education, etc. Therefore, local adaptation is necessary.
解析     本题需要发言的主题是“开展国际业务”。根据已有的要点1“Cultural differences文化差异”，可以联想到其原因是文化差异可能对国际业务的开展产生重要的影响，因此要充分考虑该因素的影响。根据已有的要点2“Preferential policy优惠政策”，可以联想到目标国家是否有对海外投资的优惠政策，这对业务能否顺利开展十分重要，海外投资时应充分利用这些优惠，为公司谋取更多利益(gainmore profits)。另外我们还可以补充一些回答的要点，例如：Tariffs and trade restrictions关税和贸易限制，将该因素提前考虑，并采取针对措施，这有利于避免不必要的麻烦和困难；再如，Socialdifference社会差异，了解这类信息对于企业能否适应当地环境至关重要。
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