首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Sales promotion is the process of persuading a potential customer to buy the product. It can be part of the personal selling pro
Sales promotion is the process of persuading a potential customer to buy the product. It can be part of the personal selling pro
admin
2013-07-24
101
问题
Sales promotion is the process of persuading a potential customer to buy the product. It can be part of the personal selling process.
The main methods of sales promotion are:
Money off coupons—customers receive coupons, or cut coupons out of newspapers or a products packaging that enables them to buy the product next time at a reduced price.
Competitions—buying the product will allow the customer to take part in a chance to win a prize (e.g. Coca Cola ring pulls).
Discount vouchers—a voucher (like a money off coupon).
Free gifts—a free product when buy another product.
Point of sales materials—e.g. posters, display stands—ways of presenting the product in its best way or showing the customer that the product is there.
Loyalty cards—e.g. Nectar and Air Miles; where customers earn points for buying certain goods or shopping at certain retailers—that can later be exchanged for money, goods or other offers.
Loyalty cards have recently become an important form of sales promotion.
They encourage the customer to return to the retailer by giving them discounts based on the spending from a previous visit.
Loyalty card can offset the discounts they offer by making more sales and persuading the customer to come back.They also provide information about the shopping habits of customers— where do they shop, when and what do they buy?This is very valuable marketing research and can be used in the planning process for new and existing products.
Which sales promotion form listed below gives customers discounts?
选项
A、Money-off coupons
B、Point of sales materials
C、Competitions
D、Free gifts
答案
A
解析
转载请注明原文地址:https://kaotiyun.com/show/05fK777K
本试题收录于:
四川省大学英语三级题库大学英语三级分类
0
四川省大学英语三级
大学英语三级
相关试题推荐
Ourhistoryincludesmanygreatscientists.Theyincreasedourknowledgebut【M1】______changedourideasabouttheworldando
Iftwotypistscantypetwopagesintwominutes,howmanytypistswillittaketotype18pagesinsixminutes?
Writeanessayofsome160wordsdiscussingthefollowingpassageandexpressyourpersonalviewsonthesubject.Writetheessa
Readthefollowingpoemandwriteanessayinwhichyoudiscussitsmoralandexpressyourpersonalviews.Youshouldwrite
Whatisthenewsitemmainlyabout?
Friday11March2011startedlikeanyotherdayonTwitter.Acelebritystorywastrendingthatmorning,alongwithbusinessnew
A、Atthecinema.B、Inabookshop.C、Inaphotocopyshop.D、Inafilmprocessingshop.C
Peoplehaveattemptedtosimulatehumanvoicesinmachinesforquitesometime.Inthelate1700s,HungarianscientistWolfgang
A、Ateacher.B、Adoctor.C、Atailor.D、Ashopassistant.B女士说:“今天上午来看病的有一半是感冒病人。”
A--SupplyagreementB--Tradeagreement C--Long-termcontractD--Salescontract E--Cashprice
随机试题
下列哪味药属于孕妇慎用药
关于术前胃肠道准备,下列哪项是错误的
男性。68岁。高血压病病史3年,活动平板阳性,Holter提示多次发作性心肌缺血,冠脉造影见左冠脉前降支中段70%,近日出现心绞痛,入院一周来积极抗凝、抗血小板、扩冠、抗心绞痛等治疗,症状未见明显改善,昨晚睡眠中因疼痛而醒,ECG见V5-6段抬高,给予相应
唐代以前所称的“哕”,是指
下列关于隧道的消防设置配置,说法不正确的是()。
对心理咨询的正确理解是()。
我国社区管理模式的发展趋势是()。
利发实业集团等五家发起人协议决定通过募集方式设立以高新技术产业为主要经营范围的宏大科技股份有限公司。公司拟筹集股本总额2亿元人民币,并决定发起人认购的部分和向社会公开发行的部分依《公司法》规定的比例办理。利发实业集团作为发起人和第一大股东,准备以厂房、机器
A、 B、 C、 D、 C提示框中后两个图形相加得到第一个图形,问题框也遵循这一规律,故选C。
Ifyou’relikemostpeople,you’rewaytoosmartforadvertising.Youskiprightpastnewspaperads,neverclickonadsonlinea
最新回复
(
0
)