首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Sales promotion is the process of persuading a potential customer to buy the product. It can be part of the personal selling pro
Sales promotion is the process of persuading a potential customer to buy the product. It can be part of the personal selling pro
admin
2013-07-24
61
问题
Sales promotion is the process of persuading a potential customer to buy the product. It can be part of the personal selling process.
The main methods of sales promotion are:
Money off coupons—customers receive coupons, or cut coupons out of newspapers or a products packaging that enables them to buy the product next time at a reduced price.
Competitions—buying the product will allow the customer to take part in a chance to win a prize (e.g. Coca Cola ring pulls).
Discount vouchers—a voucher (like a money off coupon).
Free gifts—a free product when buy another product.
Point of sales materials—e.g. posters, display stands—ways of presenting the product in its best way or showing the customer that the product is there.
Loyalty cards—e.g. Nectar and Air Miles; where customers earn points for buying certain goods or shopping at certain retailers—that can later be exchanged for money, goods or other offers.
Loyalty cards have recently become an important form of sales promotion.
They encourage the customer to return to the retailer by giving them discounts based on the spending from a previous visit.
Loyalty card can offset the discounts they offer by making more sales and persuading the customer to come back.They also provide information about the shopping habits of customers— where do they shop, when and what do they buy?This is very valuable marketing research and can be used in the planning process for new and existing products.
Which sales promotion form listed below gives customers discounts?
选项
A、Money-off coupons
B、Point of sales materials
C、Competitions
D、Free gifts
答案
A
解析
转载请注明原文地址:https://kaotiyun.com/show/05fK777K
本试题收录于:
四川省大学英语三级题库大学英语三级分类
0
四川省大学英语三级
大学英语三级
相关试题推荐
Ourhistoryincludesmanygreatscientists.Theyincreasedourknowledgebut【M1】______changedourideasabouttheworldando
______choosetoliveinornearmetropolitanareassimplybecausetheyliketherapidpaceofcitylife.
Theageofrequiringretirementincompaniesshouldberaised,andso【M1】______shouldtheagetobeginSocialSecurity.First
Writeanessayofnolessthan200wordsinwhichyoudiscussthemoralofthefollowingquotationandexpressyourpersonalvie
Salesperson:CanIhelpyou,sir?Customer:Yes,IboughtthiswatchfromyoulastweekandI’vebeenhavingafewproblemswith
Printmakingisthegenetictermforanumberofprocesses,ofwhichwoodcutandengravingaretwoprimeexamples.Printsaremade
Printmakingisthegenetictermforanumberofprocesses,ofwhichwoodcutandengravingaretwoprimeexamples.Printsaremade
Themachinewillcontinuetomakemuchnoisewehaveitrepaired.
Mostofthemachinesintheworkshop______nextmonth.
A、Ateacher.B、Adoctor.C、Atailor.D、Ashopassistant.B女士说:“今天上午来看病的有一半是感冒病人。”
随机试题
A、Itisanelectronicreadingdevice.B、ItisonlysoldonAmazon’swebsiteintheUS.C、Itoffers24-hournewspaperserviceson
下列哪几项是行政法的法源()。
Internationaltradecanbedefinedastheexchangeofgoodsandservicesproducedinonecountrywiththoseproducedinanother.
男性,49岁,体检发现右上肺有大小约3.5cm×2.5cm结节状界限不清病灶,疑为肿瘤。在超声引导下作肿物穿刺活检。病理报告为结核,病灶中有明显坏死及结核性肉芽肿形成,此种坏死是
脾胃病与何脏关系最密切
根据《城市环境卫生设施规划规范》规定,环境卫生公共设施包括()
转作资本的普通股股利是指企业按照利润分配方案以分派( )形式转作的资本。
【2014-18】中国近代最早以半工半读形式有计划地培养生产和技术骨干的学校是()。
Doesabillthatdoesnothingactuallydosomething?ThisisnotaZenkoan,butalegislativeone,beingtestedthismonthinT
将考生文件夹下ACESS\HONG文件夹中的文件XUE.BMP设置成隐藏和只读属性。
最新回复
(
0
)