2. 外语
  3. In this part of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the

In this part of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the

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问题 In this part of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the two below and then talk for about one minute. You have one minute to prepare your ideas.
A What is important when...?
Maintaining the popularity among consumers:
High quality
Discounts
After-service
B What is important when...?
Delegating task to others:
Choice of person
Clear organization
Good attitude
选项
答案 I choose topic A — what is important when maintain the popularity among consumers. Concerning this topic, there are three items I want to mention here. In the first place, high quality of products is the basis of the sales. When the consumers buy the product this time, they find it is practically useful. Next time, they will be intended to buy the same product. While, if the product cannot meet their expectations, they may get disappointed, and as a result, they would try other brands of products. Next, it is important to offer discounts to regular customers. By offering discounts, a company can make its existing customers happy and remain loyal to the company’s products. Last but not least, after service is also an important item. Successful businesses try to supply service and follow-up in a timely manner to retain their customers. If a business is losing customers, it will lose profits. To sum up, high quality, discount and after service are all important elements when maintaining the popularity among consumers. I choose topic B — what is important when delegating task to others. As for this topic, I have three points to say. To begin with, choosing the right person is an important item to be considered. You had better to find the employee who does well in the work you want to assign. Based on the strengthen principle, the company can save time and improve the efficiency. And the employee can express his own strengthen and do his best to finish the work. Next, clear organization is another standard for a good leader. You should figure out who has time to do the job. Do not put pressure on the busy employees and let the some others free to lose their mind to other unused things. Find the right person in a right time is the best choice. Then, good attitude also improve the efficiency of the work. The employees can cooperate with each other, and do what they good at and learn from each other. Therefore, they may do the assigned job very well and complete the work in a shorter time.
解析 这道题所给出可供选择的两个话题分别是“为了保持产品的受欢迎程度，什么是重要的”和“在给别人分配工作时，什么是重要的”。这两个话题分别设计到了产品的管理以及公司的人事管理领域。而其中，不难看出，分配任务话题较为贴近考生生活，容易入手。而相对应的产品欢迎度，则属于比较专业的产品营销范畴。
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本试题收录于： BEC初级口语题库BEC商务英语分类
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