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Different Media

admin2016-02-29  56
问题 Different Media
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答案 Different Media With the introduction of radio, newspaper publishers wondered how broadcasting would affect them. / Many feared that radio as a quick and easy means of keeping people informed /would displace the newspaper industry altogether. /Others hoped that the brief newscast heard on the air would stimulate listeners in the story /so they’d buy the paper to get more information. /This second idea turned out to be closer to the truth. /Radio and print were not substitutes for each other but actually supported each other. /You see the relationship between different media is not always one of displacement but can be one of reinforcement. / However, this is not always the case. /Take television and motion pictures for example, /with the popularization of TV, /the motion picture industry suffered greatly. /Movie attendance dropped when audience members chose to stay at home and be entertained. /Likewise, when a football game was shown on the air, /the stands were often empty because fans chose to watch the game at home.
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专业英语四级

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