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  3. The Battle For Planet Earth There is no question that some "greenwashing" is going on in the corporate world. Bayemwerk, a B

The Battle For Planet Earth There is no question that some "greenwashing" is going on in the corporate world. Bayemwerk, a B

admin2013-07-11  67
问题                 The Battle For Planet Earth
    There is no question that some "greenwashing" is going on in the corporate world. Bayemwerk, a Bavarian utility, began selling "Aqua Power" last year when Germany began to let customers choose their electricity supplier. Bayernwerk markets Aqua Power as 100 percent green, renewable, hydroelectric energy. But any customer who signs up gets power from the same mix of sources as before: hydro, gas, coal and nuclear. Nothing changes except some accounting, and there is no net benefit to the environment. There is a benefit, though, to Bayernwerk, which charges more for Aqua Power and has been swamped with orders for it.
    Greenwashing takes many forms. "Companies often advertise themselves as environmentally friendly even though they might have some pretty horrible environmental records," says Jill Johnson of the group Earth Day. California’s PG&E, the utility that settled out of court after the real Erin Broekovich accused it of polluting groundwater, runs pro-environmental ads. But PG&E is due in court in November on charges of polluting wells in a second California town. "PG&E has a very good environmental track record," says spokesman Greg Pruett, citing recycling and waste reduction. Weyerhaeuser, the timber company, cuts old-growth trees in Canada but trumpets the 100 million tree seedlings it will plant this year.
    Overall, the greening of corporate America is real and has not been as hard to achieve as some environmental activists imagined. That is especially true for greenhouse gases and climate change, the focus of Earth Day. " Now there is more recognition by companies that there may be an economic advantage to reducing emissions of greenhouse gases," says Paul Portney, president of the think tank Resources for the Future. More and more companies are changing the way they heat and light their buildings and design their factories to reduce greenhouse gas emissions as well as their energy bills. (Energy-efficiency upgrades can save a company roughly $ 1 per square foot of office or factory space every year.) The reductions often exceed those called for in the 1997 international agreement on greenhouse warming called Kyoto Treaty, whose goal of reducing greenhouse emissions 7 percent from their 2000 levels is deemed so threatening to the economy by many oil, coal and chemicals companies that the White House does not dare to submit it to the Senate for ratification.
By "greenwashing", the author of the passage probably means______.
选项 A、reducing and recycling waste
B、advertising green products
C、planting tree seedlings
D、appearing pro-environmental
答案D
解析 本题考查作者观点。第一段和第二段中，作者提到了三家公司，都在某种形式上用greenwashing宣称自己的产品对环境有利，可推测greenwashing看上去非常“有利于环境”，所以应选[D]项。这是一个新词，翻译为“绿色外衣”，指的是很多产品或企业声称是绿色无污染的，实际上根本不是这么一回事。
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