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  3. After the dotcom boom of the 1990s, the world is about to experience a boom in dots. Over 1,000 new generic top-level domain nam

After the dotcom boom of the 1990s, the world is about to experience a boom in dots. Over 1,000 new generic top-level domain nam

admin2020-03-31  38
问题     After the dotcom boom of the 1990s, the world is about to experience a boom in dots. Over 1,000 new generic top-level domain names(gTLDs)are set to join the 22 existing ones, such as. com and . org, and the 280 country-specific ones, such as . uk, that now grace the end of web addresses. The Internet Corporation for Assigned Names and Numbers(ICANN), the nonprofit organisation that manages the web’s address book, reckons this will boost competition and innovation. It will also increase the cost to businesses of protecting their brands.
    Some of the new gTLDs, such as . guru and . sexy, will flatter owners’ egos. Others, such as . clothing and . photography, will be used by firms to tout their wares. Among the first to go live, on February 4th, was ".web" written in Arabic script. That made history: until now all generic top-level domains have been written in Latin lettering, meaning internet users with Arabic keyboards had to wrestle with ALT, CTRL and the like to type the last few letters of most websites’ names. Other gTLDs in scripts such as Chinese and Russian will follow in the coming months.
    Firms including Apple, Ford and IWC, a watchmaker, have already applied to register their names as gTLDs. That will allow them to ensure they are not used by crooks or cybersquatters. Google, Amazon and others have applied for numerous gTLDs, including . app and . kindle, presumably because they want to use them and think they can make money by selling the right to use "second-level" domains(for example, economist, app), typically for $ 10—50 a year. Firms may also be keen to buy certain second-level domains to stop them falling into the wrong hands. Donuts, a company that has lodged hundreds of applications for gTLDs, has . wtfand . sucks on its list.
    But there are costs to owning a gTLD. Firms must pay $ 185 ,000 to ICANN when applying for one, plus $ 25 ,000 for each year they use it. Deciding which ones to splash out on is tricky. New domains including . biz and . mobi have been added in the past, but have failed to put a dent in the wildly popular . com.
    The avalanche of new domains may also confuse web users, who often get to their destinations via search engines rather than by typing web addresses into browsers. Greater choice and competition should eventually bring them benefits. But the transition may be . complicated.
According to the second paragraph, which one is true?
选项 A、A dotcom with . guru may be selling articles.
B、All domain names will remain in Latin spelling.
C、Chinese characters may not be used in domains.
D、A website with . clothing may be a profitable one.
答案D
解析 根据选项[A]中的“．guru”定位到第二段首句:．．．such as．guru and．sexy，willflatter owners’egos．其中“flatter owners’egos”与该项“may be selling articles”完全不符，故该项错误。选项[B]对应第三、四句：Among the first to go live，on February 4th，was“．web”writtenin Arabic script．That made history：until now all generic top-level domains have been written inLatin lettering…由此可见，域名将会出现阿拉伯文字，因此[B]项错误。选项[C]对应该段最后一句：Other gTLDs in scripts such as Chinese and Russian will follow in the coming months．由此判断该项错误。选项[D]对应该段第二句：Others，such as．clothing and．photography，will beused by firms to tout their wares．原文的“will be used by firms to tout their wares被企业用来兜售商品”与该项的“may be a profitable one是一个营利性网站”是同义替换，故该项正确。
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