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  3. Delta Technologies To: Sales department employees From: Pete Springer, director Alice Lee, assistant director Date: Febru

Delta Technologies To: Sales department employees From: Pete Springer, director Alice Lee, assistant director Date: Febru

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问题                                                              Delta Technologies
To: Sales department employees
From: Pete Springer, director
     Alice Lee, assistant director
Date: February 15
Subject: Wholesale Operations
The board is pleased with the sales department’s performance last year. By forming agreements with distributors across the country, Delta Technologies increased retail sales of desktop and laptop computers by 20 percent. This year, the board wants us to intensify wholesale operations by bidding for supply contracts with public and private companies.
In connection with this, we have decided to create a standard procedure for preparing bids:
* Research your client. Find out the nature of the client’s business to identify its equipment needs.
* Define the client’s bid evaluation criteria. Read quotation requests thoroughly to learn the client’s decision-making process and preferences for selecting equipment.
* Identify price trends. To make a competitive offer, learn the standard wholesale packages, discounts, and special services provided by competitors.
* Create a strategy for product endorsement and pricing. Once you have identified the client’s needs and the most probable offers from competitors, determine the best bid you can give without compromising the transaction’s profitability.
* Prepare a bid presentation. Create a presentation discussing your offer. Highlight product features and their benefits to the client’s operations.
If you have questions or comments regarding the procedure, please contact us.
Why are members of the board pleased?
选项 A、Production rates rose.
B、Brand awareness improved.
C、Sales levels increased.
D、New clients have been found.
答案C
解析 本题是问董事会的成员们为何(Why)感到高兴。根据题干中的核心线索members of the board pleased，定位到原文中的“The board is pleased with the sales department’s performance last year．”这句话，可知董事会为去年销售部门的业绩感到高兴。又由“…Delta Technologies increased retail sales of desktop and laptop computers by 20 percent．”这句话，可知德尔塔技术公司的台式电脑和笔记本电脑的销售额增长了20％。由此可知董事会是为销量额增长感到高兴，因此选(C)Sales levels increased．。
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