首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
• Read the article below about credit card in America, and the questions on the opposite page. • For each question 13--18, mark
• Read the article below about credit card in America, and the questions on the opposite page. • For each question 13--18, mark
admin
2010-01-22
28
问题
• Read the article below about credit card in America, and the questions on the opposite page.
• For each question 13--18, mark one letter (A, B, C, or D) on your Answer Sheet for the answer you choose.
HOW THE CREDIT CARD CAPTURED AMERICA
The proliferation of platinum American Express cards in the 1980s spawned rumors of an ultimate, highly exclusive, never publicized "Black Card". Carried by billionaires, it reportedly allowed holders to demand private shopping sprees at the world’s most exclusive shops and to summon helicopters in the middle of Sahara. American express vehemently denies the existence of such a charge card. But the persistence of the myth suggests the social importance credit cards have for so many Americans. As one business writer puts it, "to have one’s credit cards canceled is now akin to being excommunicated by the medieval church."
America’s love affair with the credit card began in 1949, when businessman Frank X. McNamara finished a meal in a New York restaurant and then discovered he had no cash. In those days, gasoline and store charge cards were common, but cash was standard for almost everything else. The embarrassed McNamara called his wife, who rushed over to bail him out. His predicament gave him the idea for Diners Club. Within a year some 200 people carried the world’s first multi-use credit card.
The problem was to persuade enough people to carry the cards. Diners Club turned to promotions. It gave away a round-the-world trip on a popular television show. The winners charged their expenses and made it "from New York to New York without a die in their pockets".
Banks, sensing among less affluent a pent-up desire to spend, began issuing cards of their own. The first to turn a profit was Bank of America’s Bank Americard. Bankers from all over the country descended on its California headquarters to learn the secret of its success--so many that in 1966 Bank Americard, today known as Visa, began forming alliances with banks outside the state. The Bank Americard network soon faced a competitor when Wells Fargo Bank joined with 77 others to create what became Master Charge. After scooping up 1.3 million more "Everything Card" holders from what was then First National City Bank, Master Charge--today’s Master Card--became for a while the biggest bank card in the country.
Five million holiday credit-card shoppers would have created a bonanza for the banks, but in the rush to market, the hanks had been less than cautious in assembling their lists. Some families received 15 cards. Dead people and babies got cards. Even a dachshund named Alice Griffin was sent one that promised she would be welcomed as a "preferred customer" at Chicago’s finest restaurants.
Hundreds of Chicagoans discovered they could use or sell a car they "found", and by law, the person whose name appeared on it was liable for the charges--even if he or she had never requested or received the card.
When the prime rate hit 20% in 1981, the banks found that consumers didn’t mind paying rates of 18--22% on their credit-card balance. High interest rates helped attract new players into the credit-card area, including sears’ Discover Card and Visa. Airlines, car and insurance companies, even long-distance phone companies allied themselves with banks to offer credit cards. Experts estimate there are from 15, 000 to 19, 000 different cards available in the country.
Of course, credit cards have not only replaced cash for many purposes, but also in effect have created cash by making it instantly available virtually everywhere. The credit-card advance is becoming as ubiquitous as the automated teller machine.
What is the rumor of "Black card"?
选项
A、The holder can spend freely at the best shops.
B、The credit card allows holders to pay their check without cash.
C、The holders can summon helicopters in desert.
D、The credit card is very important in American society.
答案
C
解析
转载请注明原文地址:https://kaotiyun.com/show/3usO777K
本试题收录于:
BEC中级阅读题库BEC商务英语分类
0
BEC中级阅读
BEC商务英语
相关试题推荐
Readthetextbelowabouthowtoformagoodmanager.Inmostofthelines(41-52)thereisoneextraword.Itiseithergrammat
Readthetextbelowabouthowtoformagoodmanager.Inmostofthelines(41-52)thereisoneextraword.Itiseithergrammat
Readthearticlebelowaboutmonopoly.ChoosethecorrectwordtofilleachgapfromA,B,CorD.Foreachquestion(21-30),ma
Readthistexttakenfromabusinessmagazine.Choosethebestsentencetofilleachofthegaps.Foreachgap(9-14),markone
Readthistexttakenfromabusinessmagazine.Choosethebestsentencetofilleachofthegaps.Foreachgap(9-14),markone
Readthetextbelowabouttelevisionnetwork.Inmostofthelines(41-52)thereisoneextraword.Itiseithergrammaticallyi
ReadthearticlebelowaboutMCC.ChoosethecorrectwordtofilleachgapfromA,B,CorD.Foreachquestion(21-30),markon
Readthistexttakenfromanarticleaboutsomekeyaspectsofoperationsmanagement.Choosethebestsentencetofilleachoft
Readthistexttakenfromabookonmarketingmanagement.Choosethebestsentencetofilleachofthegaps.Foreachgap(9-14)
DearMs.Reyes,Ourcompanyisonceagainconsideringalocation【C1】______WellTip’sannualMarchconference.Forthe
随机试题
一肺炎病人,71岁,体质较弱,虽经抗感染及一般对症治疗,但未有明显好转,为防止发生感染性休克应密切观察()
20岁男性,1小时前被菜刀将食指末节掌侧方切去一块皮肤,约1cm×0.5cm,皮下脂肪裸露,治疗应
常温下,皮肤的物理散热速度主要取决于
梁的横截面如图所示,图中截面尺寸单位为mm。已知截面上σmax=8MPa,则截面上阴影部分的正应力合成的法向内力为()。
张某于2006年9月24日向环境影响评价登记办公室申请登记环境影响评价工程师类别,但张某具有不予登记的条件,下列()情况不予登记。
除面积小于()的卫生间以外,均应设置火灾自动报警系统。
甲公司是一家大型高端装备制造企业,通过详细分析,总结出了高端装备制造产业存在如下特征。在这些特征中,会造成同业竞争激烈的情形有()。
依据教学评价的时机,教学评价可分为形成性评价和______评价。
在更广阔的互联网、移动互联网领域,除了数据量_________,还有数据类型愈发多样且复杂,企业正面临着前所未有的大数据分析的挑战。在这一趋势之下,企业_________能够处理和分析大量结构化与非结构化数据、具备可靠性和经济效益的认知系统。填入画横线部
常用的Web服务器软件不包括()。
最新回复
(
0
)