首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
More than any other industry, the luxury-goods business needs people to feel good about spending money. So at a recent conferenc
More than any other industry, the luxury-goods business needs people to feel good about spending money. So at a recent conferenc
admin
2011-03-11
47
问题
More than any other industry, the luxury-goods business needs people to feel good about spending money. So at a recent conference in Moscow, Bernard Arnault, the head of Moet Hennessy Louis Vuitton (LVMH), the world’s biggest luxury-goods group, went to great lengths to dismiss investors’ fears about the impact on the industry of America’s credit crisis, a possible recession and the weak dollar. Indeed, Mr. Arnault said he expects the industry’s sales almost to double in the next five years, thanks to strong demand from emerging markets and the creation of new wealth across the globe.
After a depressing period at the beginning of the decade when the terrorist attacks in America, the outbreak of SARS and the war in Iraq reduced international travel and people’s appetite for frivolous things, the industry has had three excellent years. According to Bain, a consultancy, sales of luxury goods grew by 9% in 2006 to 159 billion ($ 200 billion) and will reach about 170 billion this year, which would double the 1996 figure. Europe remains the biggest market, with about 40% of sales, though the strongest growth is in China, Russia, the Middle East and some Latin American countries.
Can the industry really double again in half the time? Analysts at Citigroup say that Christmas will be good this year for luxury-goods firms, but they are more cautious about next year because of worries about falling demand in America. It is tempting to think that luxury goods are isolated from the broader economy, because customers are rich enough to ignore it, says Luca Solca, a luxury-goods analyst. But the industry’s expansion into a broader "aspirational" market, by selling to the merely affluent, makes it susceptible.
And as luxury firms expand in Asia and the Americas, they will continue to suffer currency woes. Most of the industry’s production is in the euro-zone, mainly in France and Italy. Even the optimistic Mr. Arnault complained at his firm’s recent annual meeting that the euro had reached "incomprehensible" levels against the dollar and the yen. Luxury companies could shift more of their production to countries with weaker currencies and cheap labor (ie, China), but some customers-especially Asian customers-want the elitism and craftsmanship associated with products manufactured in Europe.
At least sales in emerging markets are growing fast. But Melanie Flouquet, a luxury analyst at JPMorgan, an investment bank, says that this growth is not enough to offset a slowdown in America. Chinese and Russian consumers account for around 7% and 4% of global luxury sales respectively, compared with 16-18% for Americans. Even so, European firms are sticking to their plans in New York, America’s fashion capital. Gucci will open its biggest shop in February in Trump Tower, a shiny skyscraper on New York’s Fifth Avenue. Ermenegildo Zegna will also open a shop on Fifth Avenue next year. And this week Dolce & Gabbana re-opened its spruced-up shop on Madison Avenue.
Claudia D’ Arpizio of Bain thinks luxury makers need to follow Giorgio Armani and segment their customers more carefully with different product lines at different price ranges. She predicts that the industry will see solid growth rates of up to 10% a year in the near term. This means that the industry could double in ten years-by which time China is likely to account for more than a quarter and maybe as much as a third of the world’s consumption of luxury goods. Yet Mr. Arnault’s rosy prediction seems unlikely to come true. As Americans tighten their purse-strings, over-optimism is a luxury even this industry cannot afford.
According to the text, what is the traditional view towards the relationship between luxury industry and broader economy?
选项
A、The better the economy is, the more profit the luxury industry can get.
B、The worse the economy is, the more profit the luxury industry can get.
C、Its sales volume depends not that much on the broader economy.
D、Its sales volume mainly depends on tourists, so tourism is a good influence factor on it.
答案
C
解析
A项经济形势越好,奢侈品行业效益越好。B项经济形势越差,奢侈品行业效益越好。C项销售额并不太取决于经济大环境。D项销售额主要依赖于旅游业。在文中找到“It is tempting to think that luxury goods are isolated from the broader economy,because customers are rich enough to ignore it”这一句,故可以判断C项正确。
转载请注明原文地址:https://kaotiyun.com/show/4mp4777K
0
考研英语一
相关试题推荐
Acommonassumptionabouttheprivatesectorineducationisthatitcatersonlytotheelite.(1)_____,recentresearchpoints
Acommonassumptionabouttheprivatesectorineducationisthatitcatersonlytotheelite.(1)_____,recentresearchpoints
ItisgenerallybelievedthatthedigitaldivideissomethingThepurposeoftheauthorinwritingthetextis
AteenagerwasunabletocallanambulanceafterherparentswereshotinFebruarybecausethefamily’sinternetphoneserviced
ShoppinghabitsintheUnitedStateshavechangedgreatlyinthelastquarterofthetwentiethcentury.(1)_____inthe1990smo
ShoppinghabitsintheUnitedStateshavechangedgreatlyinthelastquarterofthetwentiethcentury.(1)_____inthe1990smo
ShoppinghabitsintheUnitedStateshavechangedgreatlyinthelastquarterofthetwentiethcentury.(1)_____inthe1990smo
Theideaofpublicworksprojectsasadevicetopreventorcontroldepressionwasdesignedasameansofcreatingjobopportuni
Ifonlythecommittee______theregulationsandputthemintoeffectassoonaspossible.
Scientistsgenerallyagreethattheearth’sclimatewillwarmupoverthenext50to100years______ithaswarmedinthe20,000
随机试题
用兵制胜的要诀在占领要塞,击破主力。要塞既下,主力既破,其余一切就望风披靡,不攻自下。古人所以有“射人先射马,擒贼先擒王”的说法。如果虚耗兵力于无战略性的地点,等到自己的实力消耗尽了,敌人的要塞和主力还屹然未动,那还能希望打什么胜仗?做文章不能切中要害,错
患者,男,46岁。5天前因压榨性胸痛伴大汗3小时来院,诊断急性前壁心肌梗死。因拒绝介入及溶栓治疗而按常规行保守处理,1天后症状缓解,此后病情平稳。4小时前,患者再次发作胸痛,持续50分钟,心尖部可闻3/6级收缩中晚期吹风样杂音。(2011年第91题
流行性感冒的病原体是
A.贝特类B.胆酸螯合剂+贝特类C.他汀类D.弹性酶E.ω-3脂肪酸下列情况的首选药物是TG,TC均衡升高
关于现金管理中现金使用的限额,下列表述正确的是()。
严寒地区处在水位升降范围内的混凝土工程,适宜采用的水泥品种是()。
泓豪公司为增值税一般纳税人,适用的增值税税率为17%,原材料采用实际成本进行日常核算。2011年11--12月份,泓豪公司发生如下经济业务或事项:(1)购入原材料A,增值税专用发票上注明的价款为80000元,增值税税额为13600元,该批原材料已验收入库
处于不同概括水平的经验之间的相互影响叫做________。
同化
讨论方程2x2一9x2+12x—a=0实根的情况.
最新回复
(
0
)