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  3. The Masters of Business Administration (MBA, the best-known business school label, is an introduction to general management. The

The Masters of Business Administration (MBA, the best-known business school label, is an introduction to general management. The

admin2009-04-23  59
问题     The Masters of Business Administration (MBA, the best-known business school label, is an introduction to general management. The traditional MBA, Harvard style, has remained largely unaltered since the 1950s, and seeks to provide a thorough knowledge of business functions through the case study—a feature incidentally borrowed from law school.
    In a similar fashion to law school, the graduate management programs train students to think in a particular way, ultimately teaching future business leaders how to analyze problems quickly and come up with concise solutions. However, business comprises more than merely manipulating numbers or sourcing rational answers to problems. Today, both companies and schools are increasingly aware that business is a human activity; it is ultimately by and about people.
    John Quelch is a business school insider who detects the limitations of the traditional syllabus(教学大纲). According to Quelch, leadership is an area that schools have not fully addressed. "The basic technical training managers need is more widespread. But leadership skills are in short supply. This could become a major constraint on the speed with which multinational companies can expand," he says. Leadership is notoriously hard to teach, but programs do have the capacity to provide a grounding in non-business areas and personal growth.
    "You want to produce graduates who will be effective. To do this, they need to know their own skills. Our job is not only to cram finance down their throats, but help develop them as people," explains Leo Murray, director of Cranfield School of Management in the U.K. Cranfield uses philosophy in its core, which since 1997 has offered an evening lecture series on both Aristotelian and present day thinking. Self-awareness is crucial at the school, which will grant the theme even more space. "These issues help people think", states Murray. The better you understand yourself, goes the logic, the better you can manage others.
    The Said Business School (SBS) at Oxford University champions a more integrated approach. John Kay, SBS director, is keen to leverage(利用) the intellectual might of the wider university. Access to faculty from other disciplines including philosophy, politics and economics, he believes, could give SBS an edge over other schools.
    These are surely steps in the right direction. But there is more. In future, developing a gut instinct for business may be as important as understanding the figures. To create an MBA to meet the challenges of the 21st century business schools will have to try harder.
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答案case study
解析 题干的关键词是aims to introduce the knowledge，由此可以把答案定位在第一段最后一句。The traditional MBA…seeks to provide a thorough knowledge of business functions through the case study。据此，空格里应该填入case study。
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