2. 外语
  3. Complete each sentence with the correct ending, A, B, C or D below. Write the correct letter, A, B, C or D, in boxes 38-40 on yo

Complete each sentence with the correct ending, A, B, C or D below. Write the correct letter, A, B, C or D, in boxes 38-40 on yo

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问题 Complete each sentence with the correct ending, A, B, C or D below.
Write the correct letter, A, B, C or D, in boxes 38-40 on your answer sheet.
A employ a combination of strategies to maintain your consumer base.
B identify the most appropriate innovation strategy to use.
C emphasise your brand’s traditional values with the counteract-and-affirm strategy.
D use the combine-and-transcend strategy to integrate the two worlds.
If a current trend highlights a negative aspect of your category, you should
选项 A、 
B、 
C、 
D、 
答案C
解析 题目：如果当下趋势反映了你的品牌中消极的一面，你应当……通过negative aspect可找到原文中undesired outcomes和unhealthy lifestyles，提到需要想办法复兴你的品牌类别中最核心的价值观，来抵消消费者觉得消极的方面；答案选项中的策略“counteract-and-affirm”在文中分别以动词形式出现，这在同义替换中也非常常见。因此答案为C“使用‘反制与强化’策略来强调你的品牌的传统价值”。
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