首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the
admin
2015-04-24
48
问题
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the communities【C1】______it operates, and by federal and local governments. Public image is controllable to considerable extent, just as the product, price, place, and promotional efforts are.
A firm’s public image plays a vital role in the【C2】______of the firm and its products to employees, customers, and to such outsiders【C3】______stockholders, suppliers, creditors, government officials, as well as【C4】______special groups. With some things it is impossible to 【C5】______all the diverse publics: for example, a new highly automated plant may meet the approval of creditors and stockholders, but it will undoubtedly find【C6】______from employees who see their jobs【C7】______On the other hand, high quality products and service standards should bring almost complete approval, while low quality products and【C8】______claims would be widely looked down upon.
A firm’s public image, if it is good, should be treasured and protected. It is a valuable【C9】______that usually is built up over a long and satisfying relationship of a firm with publics. If a firm has earned a quality image, this is not easily countered or imitated by competitors. Such an image may enable a firm to【C10】______higher prices, to win the best distributors and dealers, to attract the best employees, to expect the most【C11】______creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to command higher price-earnings ratio than other firms in the same industry with such a good reputation and public image.
A number of factors affect the public image of a corporation. 【C12】______include physical 【C13】______contacts of outsiders【C14】______company employees, product quality and dependability, prices【C15】______to competitors, customer service, the kind of advertising and the media and programs used, and the use of public relations and publicity.
【C11】
选项
A、favorite
B、prosperous
C、favorable
D、prospective
答案
C
解析
形容词词义辨析。根据句意,企业有望能与债权人建立的关系应是对双方有利的,起促进作用的。选项中,favorable意为“赞成的,有利的,讨人喜欢的,起促进作用的”,符合句意。故答案为C。favorite“喜爱的,宠爱的,中意的”;prosperous“繁荣的”;prospective“预期的”。
转载请注明原文地址:https://kaotiyun.com/show/AVLO777K
0
考博英语
相关试题推荐
WorkisaveryimportantpartoflifeintheUnitedStates.WhentheearlyProtestant【1】cametothiscountry,theybroughtthe【2
Sheansweredwithan______"No"totherequestthatsheattendthepublichearing.
Recentlyscientistshavebeen【1】andperfectingothersourcesofenergy:nuclearoratomicpower,solar(sun)power,andsynthetic(
Recentlyscientistshavebeen【1】andperfectingothersourcesofenergy:nuclearoratomicpower,solar(sun)power,andsynthetic(
Recentlyscientistshavebeen【1】andperfectingothersourcesofenergy:nuclearoratomicpower,solar(sun)power,andsynthetic(
Warhasescapedthebattlefieldandnowcan,withmodernguidancesystemsonmissiles,touchvirtuallyeverysquareyardofthe
Geneticallymodified(GM)foodstuffsareheretostay.That2snottosaythatfoodproducedby【1】agriculturewilldisappear,【2】s
Anewbiotechnologyprocedurethatcouldbecomecommerciallyavailableinaslittleastwotofouryearsis"transgenosis",whic
Obviously,thepercapitaincomeofacountrydependsonmanythings,andanystatisticaltestthatdoesnottakeaccountofall
Inapurelybiologicalsense,fearbeginswiththebody’ssystemforreactingtothingsthatcanharmus—theso-calledfight-o
随机试题
下列对亚硒酸钠叙述不正确的是
有患者血中尿酸含量>80mg/L,经临床别嘌呤醇治疗后尿酸降为50mg/L,病人尿液中可能出现哪种化合物
再生障碍性贫血的诊断主要依据是
我国的工程咨询单位有()几种类型。
对设备检查验收的要求主要有( )。
在教育过程中,教师虽然总是处于“教”与“导"的地位,但教与学之间的关系是辩证的。()
说“把玩学术”不太合适,显得有点______,但如果是“沉潜把玩”呢?其实,读书做学问,目的性太强,很难达到痛快淋漓、出神入化的地步。这一点,学问与游戏之道是______的,缺乏足够的好奇心、求知欲、距离感,反而做不好。按照今日不少人的“学者”标准,恐怕传
根据下列统计资料回答问题。2010年我国在线教育市场规模为491.1亿元,到2015年在线教育市场突破千亿元大关,达1171亿元。与热闹的市场相对的是,行业整体面临较大的盈利困难。截至2015年年底.我国约有9500家从事互联网教育的公司,经过对其
在三班的一次语文考试中,何捷的成绩比小马好,小珍的成绩比丹丹差,所以何捷的成绩比小珍好。以下各项作为新的前提分别加人到题干的前提中,除了一项外,都能使题干的推理成立。不能使推理成立的是哪一项?()
AllergyReportsPromptVaccineRecallKUALALUMPUR-TheHealthDepartmentrecalled5,000dosesoftetanusvaccineafterreceivi
最新回复
(
0
)