首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
It is not, by any means, the world’s oldest company. There are Japanese hotels dating back to the 8th century, German breweries
It is not, by any means, the world’s oldest company. There are Japanese hotels dating back to the 8th century, German breweries
admin
2020-12-14
47
问题
It is not, by any means, the world’s oldest company. There are Japanese hotels dating back to the 8th century, German breweries that hail from the 11th and an Italian bank with roots in the 15th. What is unusual about IBM, which celebrates its 100th birthday next week, is that it has been so successful for so long in the fast-moving field of technology. How has it done it?
IBM’ s secret is that it is built around an idea that transcends any particular product or technology. Its strategy is to package technology for use by businesses. At first this meant making punch-card tabulators(卡片穿孔机), but IBM moved on to magnetic-tape systems, PCs, and most recently services and consulting. Building a company around an idea, rather than a specific technology, makes it easier to adapt when industry "platform shifts" occur.
True, IBM’ s longevity is also due, in part, to dumb luck. It almost collapsed early on because its bosses were hesitant to abandon punch cards. And it had a near-death experience in 1993 before Lou Gerstner realized that the best way to package technology for use by businesses was to focus on services. An elegant organising idea is no use if a company cannot come up with good products or services, or if it has clueless bosses. But on the basis of this simple formula—that a company should focus on an idea, rather than a technology—with which today’s young tech giants can live for 100 years?
The most obvious example is Apple(founded in 1976). Like IBM, it had a near-death experience in the 1990s, and it is dangerously dependent on its founder, Steve Jobs. But it has a powerful organising idea: take the latest technology, package it in a simple, elegant form and sell it at a high price. Apple has done this with personal computers, music players, smartphones and tablet computers. Apple has already shifted from PCs to mobile devices.
The animating idea of Amazon(founded in 1994)is to make it easy for people to buy stuff. It began by doing this for books, but has since applied the same idea to other products: music, groceries, even computing power and storage.
Consider, by contrast, three product-based firms. Dell(founded in 1984)made its name building PCs more efficiently than anyone else and selling them direct to consumers. That model does not neatly transfer to other products. Microsoft(1975)is hugely dependent on Windows, which is its answer to everything. But software for a PC may not be the best choice to run inside a phone or a car. All these firms are linked to specific products, not deeper philosophies, and are having trouble navigating technological shifts.
Which of the following adjectives best describe the author’s attitude towards IBM?
选项
A、Objective.
B、Approving.
C、Sympathetic.
D、despising.
答案
B
解析
推断题。本题是考查作者的态度,要全文把握。文章主要介绍了IBM能成功这么久的原因,字里行间体现了作者对于这家公司的认同与称赞,例如it has beenso successful for so long in the fast-moving field of technology和with which today’syoung tech giants can live for 100 years?因此,正确答案是B。
转载请注明原文地址:https://kaotiyun.com/show/AuP7777K
0
大学英语六级
相关试题推荐
A、TheUniversityfaculty.B、TheStudentAssociation.C、TheAlumniAssociation.D、ThePresidentoffice.C女士说组织该活动的是校友联合会,故选C。听到什么
A、Achemistryassignment.B、Astudytheirchemistryprofessordid.C、Acoursethewomanistaking.D、Ajobpossibility.D主旨大意题。女
A、HewasborninNewEngland.B、HeonceworkedforHarvardUniversity.C、HewasEdwardThomas’friend.D、Hewasn’tawardedanyp
A、Solvetheproblembythemselves.B、Tellsomeoneaboutthis.C、Keepitwiththemselves.D、Stayforthreeyearsinuniversity.B
A、Peopleremembersongsinchildhoodclearly.B、Wordsinsongsaregenerallyeasywords.C、Weneedmusictolearndifficultlang
A、Industriesinthepastandatpresent.B、Changesinthedevelopmentofindustries.C、Theprotectionofindustrialworkersand
A、MeetingwithNoraKeller.B、Attendanceatmeetingswiththecoursetutor.C、Activeclassattendanceandparticipation.D、Punct
A、Lookattheslidesofthemodernloghouses.B、Seesomepicturesofthemountainretreats.C、Listentothepresentationofthe
随机试题
患儿女,8岁。扭伤右足3小时,行走受限。查体:右外踝部位肿胀明显,且有环行压痛,被动内翻、外翻时疼痛加重。此病例最有可能的踝部外伤姿势为
试述在SQLServer2000和VisualFoxPro中打开表设计器的步骤。
A.一级结构B.二级结构C.超二级结构D.三级结构氆E.四级结构是多肽链中氨基酸的排序顺序
一个完整的计算机系统应该指的是:
《建设工程安全生产管理条例》规定,对()达到一定规模的危险性较大的分部分项工程,施工单位应编制专项施工方案。
石油蛋白质()
学校教育对个体发展的特殊功能表现在哪些方面?
将60拆成10个质数之和,要求其中最大的质数尽可能小,那么这个最大的质数是多少?
一种错误的认识是,只有热情开朗乃至经常喋喋不休的人,才有更强的适应性,也更容易在群体中受欢迎,这种印象让那些内向的人有些自卑,甚至怀疑自己有社交障碍,转而求助于心理医生或抗抑郁药物。但大可不必如此,因为_____________。有研究显示,大约有30%的
在考生文件夹下打开Excel.xlsxX文件。将sheet1工作表的A1:E1单元格合并为一个单元格,内容水平居中;计算“销售额”列的内容(数值型,保留小数点后0位),按销售额的降序次序计算“销售排名”列的内容(利用RANK函数):利用条件格式将E3:
最新回复
(
0
)