首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Success Stories One of the most successful fashion companies in the world is Benetton. The Benetton family opened their first
Success Stories One of the most successful fashion companies in the world is Benetton. The Benetton family opened their first
admin
2009-06-15
59
问题
Success Stories
One of the most successful fashion companies in the world is Benetton. The Benetton family opened their first shop in Italy in 1968.(1) Benetton followed four marketing principles in order to achieve their success.
The first principle is Consumer Concept. To build a successful business, you have to develop products around things people value, especially quality.(2) He created clothes to match people’s wants: the style is casual; the colors and patternsare bold; and the quality is excellent.
The system link is another feature of good marketing. For Benetton, this means waiting to get information about what customers like and what they dislike before making the clothes.(3)
The Information Link means making sure the company responds quickly to people’s demands. (4) This information is then sent to the main office in Italy. Benetton can use this information to identify popular products and to continue making them; it can also identify less popular products and stop making them.
A final important marketing principle is the Retail Link. There are benentton stores in countries around the world. All the stores have the same clothing, the same window displays, and the same approach to sales.(5)
The things people like about Benetton stores are that the quality is always high and the prices are generally low. And that spells success.
A. The founder of Benetton began by asking people what they wanted.
B. There used to be a good reason for this.
C. When something is sold at a Benetton store, the store records information about the type, size, and color of the item.
D. Today, there are Benetton shops in major cities all over the world.
E. This means that customers can go into any Benetton store in the world and be sure of what they are buying.
F. In 9ther words, Benetton’s clothes are made to order.
选项
答案
A
解析
线索:空格后句中“他生产满足人们要求的衣服”对应A中“询问人们需要什么”,同时在时态上呼应。
转载请注明原文地址:https://kaotiyun.com/show/AvGd777K
本试题收录于:
职称英语综合类C级题库职称英语分类
0
职称英语综合类C级
职称英语
相关试题推荐
MigrantWorkersInthepast20years,therehasbeenanincreasingtendencyforworkerstomovefromonecountrytoanother.
MigrantWorkersInthepast20years,therehasbeenanincreasingtendencyforworkerstomovefromonecountrytoanother.
RadiationEffectSpaceisadangerousplace,notonlybecauseofmeteors(流星)butalsobecauseofraysfromthesunandother
DuringanearthquakeinChinain1975,somecowshad"earthquakenerves"andsomeremainedcalm.Thedogsmentionedinthepass
Ford1Ford’sgreatstrengthwasthemanufacturingprocess—notinvention.Longbeforehestartedacarcompany,hewasawor
NewChangesinAmericanLifeOnceitwaspossibletodefinemaleandfemaleroleseasilybythedivisionoflabor.Menworke
AthevolunteersdoBbecauseshedoesnothaveaweightproblemCbecausethelifetherecanbeveryboringDmakepeopleovere
Soot(煤烟灰)andSnow:aHotCombinationNewresearchfromNASAscientistssuggestsemissionsofblacksootafterthewaysunlig
NewChangesinAmericanLifeOnceitwaspossibletodefinemaleandfemaleroleseasilybythedivisionoflabor.Menworke
StopSpamWhenIfirstgotane-mailaccounttenyearsago,Ireceivedcommunicationsonlyfromfamily,friends,andcolleagu
随机试题
体格检查的基本方法不包括()
毒物或其活化代谢产物排出后,仍具生物学意义的途径是
A.应用安全、疗效确切、质量稳定、使用方便B.安全、有效、方便、廉价C.临床必需、安全有效、价格合理、使用方便、市场能够保障供应D.防治必需、安全有效、价格合理、使用方便、中西药并重、基本保障、临床首选、基层能够配备医疗保险药品目录遴选药品的主要
材料领用单是()。
农、林、牧、渔业是()。
企业年度预算目标的确是必须要解决建立预算目标的指标体系和测算并确定预算目标的指标值两方面的问题。()
几年前,作为一个减少以橡树叶子为食的吉普赛蛾数量的方法,昆虫学家们在橡树林中引进了一种对吉普赛蛾有毒的真菌。从此那个地区的毛虫和成熟的吉普赛蛾的数量都显著下降。昆虫学家由此推论,有毒真菌的出现是导致毛虫和成熟的吉普赛蛾数量下降的原因。以下哪项如果为真,最能
(14)在网络安全管理中尤为重要。
在微机的硬件设备中,有一种设备在程序设计中既可以当做输出设备,又可以当做输入设备,这种设备是___________。
A、$160.B、$180.C、$200.D、$240.A问题问的是男士买手机花了多少钱。根据男士所说Iboughtthis$200mobilephoneata20%discount可知,男士是以20%的折扣买的这部手机。因此,这部
最新回复
(
0
)