首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A major aspect of many firms’ marketing strategies over the past decade have been the development of new products.【M1】______ Co
A major aspect of many firms’ marketing strategies over the past decade have been the development of new products.【M1】______ Co
admin
2013-11-06
60
问题
A major aspect of many firms’ marketing strategies over the
past decade have been the development of new products.【M1】______
Consumer-product companies are launching nearly 30,000 new
products each year, according to the research firm Marketing
Intelligence Service(compared with only 2,689 in 1980). The
market has become saturated new brands, which often lack any【M2】______
significant advantages that can be used as the base of an【M3】______
advertising campaign. Moreover, companies increasingly depend【M4】______
on sales promotion to encourage consumers to try these brands.
Marketers are relying less on samples, coupons, rebates,【M5】______
premiums, and other innovatively promotional tools to achieve【M6】______
trial usage of their new brands and encourage repeat purchase.
Promotions are also important in getting retailers to allocate some
of their precious shelf space by new brands. The competition for【M7】______
shelf space for new products in stores is enormous. Supermarkets
carry an average of 30,000 products(compared with 13,067 in
1982). Retailers favor of new brands with strong sales promotion【M8】______
support will bring in more customers and boost their sales and【M9】______
profits. Many retailers require special discounts or allowances
from manufacturers just to handle a new product. These slotting
fees or allowances, which are discussed later in the chapter, can
make it expensive for a manufacture to introduce a new product.【M10】______
【M3】
选项
答案
base—basis
解析
词汇错误。此处考查的是近义词的辨析。base作名词,意思为“基地,基础”,也可作不及物动词,base on是固定搭配,意思为“根据……”,basis作名词,意思为“基础”,固定搭配为on the basis of,意思为“基于……”。两者都可以表示“基础”但有细微差别,base表示实体可见的基地或基础:而basis表示抽象不可见的基础或基本准则。此处指的是“广告营销的基础”,所以应该用basis。
转载请注明原文地址:https://kaotiyun.com/show/BVZO777K
0
专业英语八级
相关试题推荐
Withallthetroublesthathumanityfaces,whyshouldwecareabouttheconditionoflivingnature?Homosapiensisspeciesconf
Whydon’tpeoplejustsaywhattheymean?Thereasonisthatconversationalpartnersarenotmodemsdownloadinginformationin
ChristianshavegenerallyregardedChristmasasbothaholydayandholiday.(1)______Customsofalllandshavebeenaddedupt
ChristianshavegenerallyregardedChristmasasbothaholydayandholiday.(1)______Customsofalllandshavebeenaddedupt
Thetendencynowadaystowanderinwildernessesisdelightfultosee.Thousandsoftired,nerve-shaking,over-civilizedpeoplea
JeffPetersandAndyTuckercouldneverbetrusted.Oneday,thetwomendecidedtoopenamarriagebusinesstomakesomequick
Oneofthemostfar-reachingconsequencesoftheSecondWorldWarwasthatit______theendofBritain’sempire.
TheAmerican______policywastheofficialpolicytowardstheSovietUnionuntil1989.
RecyclingTheconceptofgreenconsumerismhasgainedmomentumoverthelastdecade,andthepublichasbeeninfluencedand
Accordingtothepassage,whichofthefollowingisNOTlikelytobeprovidedbyvocationrentals?
随机试题
脑震荡
A.时复症B.金疳C.火疳D.白涩症E.椒疮
腹泻是排便在一日内超过3次,或粪便中脂肪成分增多,或带有未消化的食物、黏液、脓血。腹泻是由多种不同病因所致,在应用止泻药治疗的同时,实施对因治疗不可忽视。用于治疗细菌感染性腹泻应首选的非处方药为()
双气囊三腔管牵引压迫期间胃底气襄压力应维持在
T检察院接到匿名举报:王某骗取了一项国家生态补偿款。经侦查,T检察院侦查人员发现王某在获取该补偿款过程中有行贿行为。为获取王某犯罪证据,T检察院以“追缴赃款”的名义暂扣该款项。王某因此多次向上级检察机关和信访部门反映情况,要求T检察院退还该款项,但均无果。
不属于重大事故应急预案一级要素的是()。
()选择汇款的方式。
科学家利用地震波来研究地球内部物质结构和组成,其中,纵波能通过固体和液体,横波只能通过固体。根据下面的地球内部圈层结构示意图,回答下列问题。观测地震波在地下不同深度传播速度的变化,可将地球内部分为三个圈层,图中A、B、C分别是______、_____
生存固然需要消费,并以消费为前提和基础,但人生在世,非以消费为目的、为根本,活着并不是为了消费和占有。消费主义将消费的工具合理性和生存的合目的性关系截然颠倒,将消费上升为目的,而将生存降格为手段,从而遮蔽了人的存在的价值关照,造成了人自身存在的意义维度的缺
ADO对象模型中,RecordSet对象的AddNew方法的功能是______。A)在对应的数据库表中增加一条新记录B)在记录集中增加一个新列C)在内存中开辟存放一条新记录的空间D)增加一个新的记录集
最新回复
(
0
)