首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、Taking up exercises after recovery. B、Producing tasty healthy frozen food. C、Finding new ways to cure heart disease. D、Going o
A、Taking up exercises after recovery. B、Producing tasty healthy frozen food. C、Finding new ways to cure heart disease. D、Going o
admin
2019-03-12
36
问题
According to Charles Harper, Chairman of ConAgra, the Healthy Choice line of frozen dinners, began with his own heart attack. It has been brought on by years of eating anything he could get his hands on. As he lay in the hospital recovering, Harper imagined the line of healthy frozen foods that tasted good. The Healthy Choice product line was carefully tested with consumers before being introduced to the general public. ConAgra’s research and development staff spent a year working under the instruction "Whatever the cost, don’t sacrifice taste". The first test market results surprised even the ConAgra team. The low-sodium, low-fat frozen dinners sold much better than expected. According to the firm’s vice-president of marketing and sales, " We benefited from low expectations. The products were much better than people thought they would be. " This finding supported ConAgra’s decision to position the product against other high-quality frozen dinners rather than as a diet or health food. The new product’s brand name and packaging were an important part of the development process. The name Healthy Choice was chosen for the positive implication it held for consumers. Because ConAgra felt the product would be an impulse purchase, it was important to make the item stand out in the freezer case. This was accomplished through the dark green packaging that not only differed from the competitors’ but also suggested freshness and richness in vitamins.
19. What did Charles Harper think of while he was in hospital?
20. What does the passage say about the Healthy Choice product line before it went to market?
21. What is said to contribute to ConAgra’s business success?
22. What does the speaker say about the name Healthy Choice?
选项
A、Taking up exercises after recovery.
B、Producing tasty healthy frozen food.
C、Finding new ways to cure heart disease.
D、Going on a diet upon leaving the hospital.
答案
B
解析
短文中提到,当查尔斯·哈柏因为心脏病发作而躺在医院康复时,他想象着一排健康美味的冷冻食品,故答案为B)。
转载请注明原文地址:https://kaotiyun.com/show/C447777K
0
大学英语四级
相关试题推荐
Readingleadershipliterature,you’dsometimesthinkthateveryonehasthepotentialtobeaneffectiveleader.Idon’tbeli
WhenwetalkaboutAmericansbarelyintoadulthoodwhoaresaddledwithunbearablelevelsofdebt,theconversationisalmostal
Whenwethinkofgreenbuildings,wetendtothinkofnewones—thekindofhigh-tech,solar-paneledmasterpiecesthatmakethec
A、NewZealandhasquiteliberalrulesaboutnamingchildren.B、Unusualnamesforchildrenarebecomingmorepopular.C、Namesbeg
A、Wordsareusedasfrequentlyasgestures.B、Bothwordsandgesturesareoftenfounddifficulttounderstand.C、Bothwordsand
A、Becauseyouhavemoreopportunities.B、Becauseyouhavemuchpressureofyourformercolleagues.C、Becauseyouroldfriendsar
A、Aproblemforregisteringforclass.B、A25-dollarfine.C、Clearingtheirpersonalpropertyoutoftheroom.D、Failuretomake
A、Tohelpalltheweakchildrenandwomen.B、Tostudythegenesofbabiesandmothers.C、Tofindoutwhataffectshealthydevelo
A、Ithelpspeopletojudgethemselvesandtheirbehaviorsinasamewaythattheyjudgeothers.B、Itenablespeopletoviewthem
A、TheformerCEO.B、TheCEO’srivals.C、TheCEOhimself.D、TheemployeesA文章开头说“正退位的总裁私底下见了他,并赠送给他三封信”,由此可判断正确选项为A(前总裁)。
随机试题
Z书法家将自己创作的一幅书法作品原件出售给了M公司。M公司未经Z书法家的许可将这幅书法作品作为商标注册,并取得商标权。以下说法正确的是________。
温热病邪在气分,壮热烦渴,脉洪大者,宜选用
关于磁共振图像矩阵与分辨力关系的描述,正确的是
A.苯妥英钠静脉滴注B.β受体阻滞剂C.心脏电复律D.硝苯地平E.心律平静脉注射下列病例最适宜选用哪项治疗:男性,42岁。患扩张型心肌病4年,平时服用地高辛0.25mg,每日2次。近3日来觉胃纳减退恶心来门诊。新电图示房性心动过速伴2:1房室
公司的全体发起人或者董事必须保证公开披露文件内容没有虚假,严重误导性陈述或重大遗漏,将就其保证承担()责任。
彻底避免国际重复征税的方法是( )。
银行最常见的个人贷款营销渠道不包括()。
Pleasesignupassoonaspossibleforthe______ofthemuseumbecausetherearealimitednumberofseatsavailable.
取保候审:人民法院、人民检察院和公安机关责令被告人提供保证人,由保证人担保被告人不逃避或妨碍侦查、起诉和审判并随传随到的一种强制措施。根据以上定义,下面哪种情况是取保候审?( )
管理员在网络中捕获如下数据包,说法错误的是________________。
最新回复
(
0
)