首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
In recent years, Israeli consumers have grown more demanding as they’ve become wealthier and more worldly-wise. Foreign travel i
In recent years, Israeli consumers have grown more demanding as they’ve become wealthier and more worldly-wise. Foreign travel i
admin
2013-01-12
33
问题
In recent years, Israeli consumers have grown more demanding as they’ve become wealthier and more worldly-wise. Foreign travel is a national passion; this summer alone, one in 10 citizens will go abroad. Exposed to higher standards of service elsewhere, Israelis are returning home expecting the same. American firms have also begun arriving in large numbers. Chains such as KFC, McDonald’s and Pizza Hut are setting a new standard of customer service, using strict employee training and constant monitoring to ensure the friendliness of frontline staff. Even the American habit of telling departing customers to "Have a nice day" has caught on all over Israel. "Nobody wakes up in the morning and says, ’ Let’s be nicer’ " says Itsik Cohen, director of a consulting firm. "Nothing happens without competition. "
Privatization, or the threat of it, is a motivation as well. Monopolies (垄断者) that until recently have been free to take their customers for granted now fear what Michael Perry, a marketing professor, calls "the revengeful (报复的) consumer". When the government opened up competition with Bezaq, the phone company, its international branch lost 40% of its market share, even while offering competitive rates. Says Perry, "People wanted revenge for ali the years of bad service. " The electric company, whose monopoly may be short-lived, has suddenly stopped requiring users to wait haft a day for a repairman. Now, appointments are scheduled to the half-hour. The graceless EIAI Airlines, which is already at auction (拍卖) , has retrained its employees to emphasize service and is boasting about the results in an ad campaign with the slogan, "You can feel the change in the air. "For the first time, praise outnumbers complaints on customer survey sheets.
The example of EIAL Airlines shows that_______.
选项
A、revengeful customers are a threat to the monopoly d enterprises
B、an ad campaign is a way out for enterprises in financial difficulty
C、a good slogan has great potential for improving service
D、staff retraining is essential for better service
答案
D
解析
本题涉及短文第二段最后关于EIAI航空公司的事例,本例说明的是员工再培训对公司竞争力提高的重要性。
转载请注明原文地址:https://kaotiyun.com/show/Dc9O777K
0
考博英语
相关试题推荐
(66)GNPbecomesanobsoletemeasureofprogressinasocietystrivingtomeetpeople’sneedsasefficientaspossibleandwitht
(66)GNPbecomesanobsoletemeasureofprogressinasocietystrivingtomeetpeople’sneedsasefficientaspossibleandwitht
(66)GNPbecomesanobsoletemeasureofprogressinasocietystrivingtomeetpeople’sneedsasefficientaspossibleandwitht
Time,asweknowit,isaveryrecentinvention.Themoderntime-senseishardlyolderthantheUnitedStates.Itisaby-produc
Theargumentbetweenthetwoboysbecamesofiercethatfatherhadto______andtellthemtobehave.
TheTimberrattlesnakeisnowontheendangeredspecieslist,andisextinctintwoeasternstatesinwhichitonce______.
Asthecloudsdriftedawayanevenhigherpeakbecame______totheclimbers.
HitlersoughttoannihilateresistancemovementsthroughoutEurope.
Imaginethatifatthegrocerystorethepersonbaggingyourpurchasesleftempty.unusedspacesineachbagcausingyoutocarr
AmitaiEtzioniisnotsurprisedbythelatestheadingsaboutschemingcorporatecrooks(骗子).AsavisitingprofessorattheHarva
随机试题
员工培训的目的是什么?
张某因酒精中毒死亡,留有遗产若干,张某有祖父母、父母、兄弟、子女、孙子女,张某生前未立遗嘱,有权继承其遗产的有()
奶牛难产,产道检查胎儿呈正生,判断胎儿是否死亡最常用的方法是
根据合同法的规定,下列各项中,当事人享有合同解除权的是()。
不良的人际关系可分为()三个层次。
下列水体中,微生物最少的是:
外资企业所得税税率设计的原则中,采用比例税率的优点是()。
房地产开发企业将开发产品用于(),不属于视同销售房地产。
求极限
Whyisitsodifficulttofallasleepwhenyouareovertired?Thereisnooneanswerthat【C1】______toeveryindividual.Butman
最新回复
(
0
)