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  3. It’s seven weeks into the new year. Do you know where your resolution is? If you’re like millions of Americans, you probably vow

It’s seven weeks into the new year. Do you know where your resolution is? If you’re like millions of Americans, you probably vow

admin2011-03-11  62
问题     It’s seven weeks into the new year. Do you know where your resolution is? If you’re like millions of Americans, you probably vowed to lose weight, quit smoking and drink less in the new year. You kicked off January with a commitment to long-term well-being--until you came face-to-face with a cheeseburger. You spent a bundle on a shiny new gym pass. Turns out, it wasn’t reason enough for you to actually use the gym.
    People can make poor decisions when it comes to health--despite their best intentions. It’s not easy abiding by wholesome choices (giving up French fries) when the consequences of not doing so (heart disease) seem so far in the future. Most people are bad at judging their health risks: smokers generally know cigarettes cause cancer, but they also tend to believe they’re less likely than other smokers to get it. And as any snack-loving dieter can attest, people can be comically inept at predicting their future .behavior. You swear you will eat just one potato chip but don’t stop until the bag is empty.
    So, what does it take to motivate people to stick to the path set by their conscious brain? How can good choices be made to seem more appealing than bad ones? The problem stumps doctors, public-health officials and weight-loss experts, but one solution may spring from an unlikely source. Meet your new personal trainer: your boss.
    American businesses have a particular interest in personal health, since worker illness costs them billions each year in insurance claims, sick days and high staff turnover. A 2008 survey of major US employers found that 64% consider their employees’ poor health decisions a serious barrier to affordable insurance coverage.  Now some companies are tackling the motivation problem head on, using tactics drawn from behavioral psychology to nudge their employees to get healthy.
    "It’s a bit paradoxical that employers need to provide incentives for people to improve their own health," says Michael Follick, a behavioral psychologist at Brown University and president of the consultancy Abacus Employer Health Solutions.
    Paradoxical, maybe, but effective. Consider Amica Mutual Insurance, based in Rhode Island. Arnica seemed to be doing everything right: it boasts an on-site fitness center at its headquarters. It pays toward Weight Watchers and smoking-cessation help, gives gift cards to reward proper prenatal care and offers free flu shots each year. Still, in the mid-2000s, about 7% of the company’s insured population, including roughly 3 100 employees and their dependents, had diabetes. "We manage risk. That’s our core business," says Scott Boyd, Amica’s director of compensation and benefits. But diabetes-related claims from Arnica employees had doubled in four years. "We thought, OK," Boyd says now, "we have to manage these high-risk groups a little better. "  
Which of the following is TRUE according to the text?
选项 A、If you want to keep healthy, you have to meet your personal trainer.
B、The diabetes-related claims from Arnica employees have been increased.
C、The American business doesn’t do anything concerned with personal health.
D、Abiding by healthy choices is facile.
答案B
解析 在文章末段倒数第二句提到diabetes-related claims from Amica employees had doubled in four years(阿米卡公司的员工对与糖尿病有关的索赔在四年内翻了一番)，所以[B]正确。[A]是针对文章第三段末句Meet your new personal trainer(见一下你的新私人教练)设置的干扰项。文章第四段明确提出美国企业所做的贡献，因此[C]不符合原文。文章第二段People can make poor decisions when it comes to health-despite their best intentions(尽管有着最好的意愿，但是他们很难下定决心)，因此[D]不正确。  
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