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You will hear an interview. The interviewer is talking to a businessperson Tom Szaky, who runs an environment-friendly company,
You will hear an interview. The interviewer is talking to a businessperson Tom Szaky, who runs an environment-friendly company,
admin
2016-11-30
63
问题
You will hear an interview. The interviewer is talking to a businessperson Tom Szaky, who runs an environment-friendly company, TerraCycle, which is noted for recycling the waste for green packaging.
For each question (23-30), mark one letter (A, B or C) for the correct answer.
After you have listened once, replay the recording.
How is the sales of Tom’s company?
You will hear an interview. The interviewer is talking to a businessperson Tom Szaky, who runs an environment-friendly company, Terracycle, which is noted for recycling the waste for green packaging.
For each question 23 -30, mark one letter (A, B or C) for the correct answer.
After you have listened once, replay the recording.
You have forty-five seconds to read through the questions.
[pause]
Now listen, and mark A, B or C.
Woman: Tom, how did you come up with this idea for TerraCycle?
Man:My friends and I were trying to grow better pot and it turned out worm poop did the trick. It was also inspiring in that it was using rubbish.
Woman: What are some of your favourite products or projects?
Man: I love the Target plastic bag project. And we make world’s first bag that is made entirely from recycled plastic bags. Over 40,000 people sent in bags through an ad we ran on the cover of Newsweek which doubled as an envelope and we requested people return it with their plastic bags. It was a win-win. A really fun product too. I really enjoy our TerraCycle juice pouch products using Capri Sun and Honest Tea packaging as well.
Woman: What is your favourite part of your job?
Man: Creation of big partnerships. Seeing your creations on the shelves of Target, Home Depot, etc. I was grocery shopping this weekend and picked up a Capri Sun and saw that my logo was on the side of the package. That gets me.
Woman: What have been consumer reactions? Business reactions? Has it been hard to get retailers to carry your products? Hard to get consumers to buy your products?
Man: People are really into green products right now. So they are much more receptive. The education piece is critical. A lot of sponsors are really into that piece as well. Once people are educated they will do a huge amount of other things.
Woman: Do you see Kraft or other partners making changes to their packaging based on your work together?
Man: We can take it all. We work with world’s biggest retailers and collect crazy volumes. We will collect fifty million drink pouches this year. That is not enough. We don’t see the issue of not being able to use the waste. They should use more reusable stuff. But people aren’t great at recycling. Across the country we see low recycling rates. It is better to have lighter packaging that is not recyclable. At the end of the day the argument environmentally is to package juice in a pouch that’s lighter than a bottle.
Woman: Has Terracycle been profitable?
Man: TerraCycle had revenues of seventy thousand dollars, up to half million dollars in 2005, one and a half million in 2006, three point three million in 2007 and projected sales of seven point five million dollars in 2008. Most of our money is invested in growth. It is definitely profitable. We are backed by a venture fund.
Woman: Discuss some of your partner relationships — how did they come about, any concerns on your side about being used to help greenwash a large company?
Man: They are absolutely trying to greenwash. Like when you claim something is 96% natural, when it’s just water, or claiming that packaging is recyclable, which all of it is. That is greenwashing. Or BP ads, about kids swimming near oil rigs with dolphins. But the Kraft thing is a serious step. If that is perceived as greenwashing, then everything is. What these companies are doing should be encouraged.
Woman : Any other interesting stories like the pot growing one?
Man: We packaged the worm poop with used soda bottles, which crystallised the " made and packaged with waste" idea. We used soda bottles because we had no money. This was the central lever behind one of our biggest innovations. We realized that this was actually the best way to do it. I was not a big environmentalist, I just wanted to use waste as an economic driver.
Woman: Are there other companies in this field I should be aware of?
Man: We are the leaders. No one has quite the scale we do.
Woman: OK, thank you for your excellent talk.
选项
A、His products are rejected by people.
B、There are many people making efforts to promote his products.
C、People are educated to criticise the green products made by Tom’s company.
答案
B
解析
听力原文中男士提到:A lot of sponsors are really into that piece as well.即:有许多赞助商也投入到了绿色产品的宣传中。由此可见,选项B“许多人付出努力来帮助宣传Tom公司的产品”与文中提示信息的内容相一致,符合题干的要求。其中,文中的a lot of sponsors对应选项中的many people,而文中into that piece则与选项中的promote his products的内涵意义相呼应。
转载请注明原文地址:https://kaotiyun.com/show/F4EO777K
本试题收录于:
BEC初级听力题库BEC商务英语分类
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