首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Public image【C1】______to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by t
Public image【C1】______to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by t
admin
2010-10-14
53
问题
Public image【C1】______to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the communities in which it operates, and by the federal and local governments. Public image is controllable to a【C2】______extent, Justas the product, price, place, and promotional efforts【C3】______.
A firm’s public image【C4】______a vital role in the attractiveness of the firm and its products to employees, customers,【C5】______to such outsiders as stockholders, suppliers, creditors(债权人), government officials, as well as【C6】______special groups. With some things it is impossible to【C7】______all the diverse publics: for example, a new highly automated plant may meet the【C8】______. Of creditors and stock holders, but【C9】______will undoubtedly find resistance from employees who see their【C10】______threatened. On the other hand, high-quality products and service standards should bring almost complete approval,【C11】______low quality products and false claims would be widely【C12】______.
A firm’s public image, if it is good, should be【C13】______and protected. It is a valuable asset【C14】______usually is built up over a long and satisfying relationship of a firm with its publics. If a firm has【C15】______a quality image, this is not easily countered or imitated by competitors.【C16】______an image may enable a firm to charge higher prices, to woo(争取)the best distributors and dealers, to attract the best employees, to【C17】______the most favorable creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to command a higher price-earnings ratio than other firms in the same industry【C18】______such a good’ reputation and public image.
A number of factors【C19】______the public image of a corporation. They include physical facilities, contacts of outsiders with company employees, product quality and dependability, prices【C20】______competitors, customer service, the kind of advertising and the media and programs used, and the use of public relations and publicity.
【C4】
选项
A、establishes
B、plays
C、makes
D、obtains
答案
B
解析
此题属于词语搭配题。playa role in意为“在……中起作用”,例如:Do you think intelligence plays an important role in the success of one’s career? 根据句意,在公司及其产品对人们的吸引力方面,公众形象起着关键的作用,故选项B)plays正确。选项A)establishes意为“建立”;选项C)makes意为“制造”;选项D)obtains意为“获得”。
转载请注明原文地址:https://kaotiyun.com/show/FXy7777K
0
大学英语四级
相关试题推荐
IncollegesalmosthalfamillionstudentshavetotakethecourseofintroductoryCalculus(微积分)inanyacademicyear,andthenu
InasurveyconductedbyresearchfirmHarrisInteractive,71%ofAmericanssaidthatspendingextramoneyontravelduringthe
Rumoristhemost【C1】______wayofspreadingstories—bypassingthemonfrommouth【C2】______mouth.Butcivilizedcountriesinnor
A、Theareaisforpassengersonly.B、Themanisaskingthewomantoleave.C、Themanfeelssorryforthewoman.D、Thewomanisa
Manystudentsfindtheexperienceofattendinguniversitylecturestobeaconfusingandfrustratingexperience.Thelecturersp
Almostalltypesofjobscanbedonefromthehomefromfreelance(自由作家的)writing,transcription(誉写)tocustomerserviceandsales
TheOlympicGamesareheldeveryfouryears,eachtimeinadifferentcity.TheGamesbeginwhenarunner,carryingalightedto
A、Shehasn’tgraduated.B、Shepreferstoworkinatravelagency.C、Sheisn’toldenough.D、ShecannotspeakSpanish.C事实细节题。Jan
A、Whenthey’reunabletocontroltheperson’sbehavior.B、Whenthecausesofthebehaviorareobvious.C、Whentheconsequenceso
A、Theyreadpoetryaloud.B、Theydeliveredaspeech.C、Theytookobjectivetests.D、Theyexchangedopinionswithsomepeoplein
随机试题
美国反托拉斯法包含________、________、_________。
下列为前列腺腺癌Gleason4级的镜下表现的是
大部分真核生物的mRNA的3′端具有的结构是
在对瘿病肿块扪诊时,除对其肿块位置、数目、硬度、光滑度、活动度、界限进行重点检查外,还应注意的是()
转口贸易是指()。
合伙企业具有企业法人资格。()
旅游意外保险合同往往具有短期性,具体表现为以里程、天数或游览点计算。()
教师是出卖知识的职业,教师与学生之间是推销员与顾客的关系。()
《中华人民共和国合同法》第99条规定:“当事人互负到期债务,该债务的标的物种类、品质相同的,任何一方可以将自己的债务与对方的债务抵销,但依照法律规定或者按照合同性质不得抵销的除外。当事人主张抵销的,应当通知对方。通知自到达对方时生效。抵销不得附条
恩格斯指出:“应用到物质上的运动,就是一般的变化”。这说明()
最新回复
(
0
)