首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisel
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisel
admin
2012-10-11
57
问题
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about household goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we already know about. Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement.
Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at a blank wall or reading railway bylaws while waiting for a train? Would you like to read only closely-printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities.
We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial ration and television companies could not subsist without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programs is due entirely to the money spent by advertisers. Just think what a newspaper would cost if we had to pay its full price!
Another thing we mustn’t forget is the "small ads", which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the community! Just about anything can be accomplished through these columns. For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" column but by far the most fascinating section is the personal or "agony" column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It’s the best advertisement for advertising there is!
What does advertising do with the products we already know about?
选项
A、To introduce their new functions.
B、To compare them with new products of the same sort.
C、To tell that they are still available.
D、To correct any impropriate information about them.
答案
C
解析
原文该句中的or remind…表明广告让顾客知道商品仍“存在”,即该商品还有得卖,C为答案。
转载请注明原文地址:https://kaotiyun.com/show/HJb7777K
0
大学英语六级
相关试题推荐
【B1】【B4】
【B1】【B2】
Thepassageismainlyabout______.AccordingtoMichaelTwery,whydon’tthosepeoplewithsnoringproblemsgotoseetheirdoct
Whyinanageofadvancedtechnology,shouldsomanypeoplestillclingtoanancientbelief?Inpartitmustbebecauseastrolo
Whyinanageofadvancedtechnology,shouldsomanypeoplestillclingtoanancientbelief?Inpartitmustbebecauseastrolo
IndustrialpollutionisnotonlyaproblemforthecountriesofEuropeandNorthAmerica.Itisanextremelyseriousproblemin
Thewifewouldratherherhusband______(次日不穿同一件衬衫).
A、Becausehecandosomethingthathelpspeople.B、Becauseheisabletodecideexactlywhathedoes.C、Becausehecantravelto
Thecrystals______inwatertocreateapurpleliquid.
OldAmericansareextremelyreluctanttobuyon______andlikelytosaveasmuchmoneyaspossible.
随机试题
低合金钢焊条型号的编制方法与碳钢焊条不同。
在为产品线定价时须考虑各产品项目之间相互影响的程度,如果需求的交叉弹性为正值,则此两项产品为
关于书写护理病历的意义,下列哪项不准确
根据《劳动法》,施工企业应按规定向劳动者支付工资,但是当企业因暂时生产经营困难无法按规定支付工资时可以延期支付,但最长不得超过()日。
企业所属各施工单位为组织和管理施工活动而发生的管理人员工资及福利费应计入()。
被称为第三代货币的货币形态是()。
阅读下面的材料,根据要求写一篇议论文。教育家苏霍姆林斯基曾说过,教育的理想就在于使所有儿童都成为幸福的人。幸福是现代教育的终极价值,“有灵魂的教育”不仅要将孩子培养成为有用之人,而且应教他们追求幸福,将他们培育成幸福之人。要求
人受伤后,如果伤口范围较大或损伤较严重,那么伤口在康复的过程中,尤其是最后结痂时,会有很痒的感觉。产生痒的感觉的原因是()。
HumanmaleslivingwiththeirmomsmaynotexpecttohavemuchluckhookingupthisValentine’sDay.【C1】______amongthenorthern
在考生文件夹下,打开商品销售数据库cdb,完成如下简单应用:(1)使用一对多报表向导建立名称为p_order的报表。要求从父表顾客表cust中选择所有字段,从子表订单表order中选择所有字段;两表之间采用“顾客号”字段连接;按“顾客号”字段升序
最新回复
(
0
)