首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
It was going to have roughly the effect of a neutron bomb attack on high streets and shopping malls. The buildings would be left
It was going to have roughly the effect of a neutron bomb attack on high streets and shopping malls. The buildings would be left
admin
2014-12-18
65
问题
It was going to have roughly the effect of a neutron bomb attack on high streets and shopping malls. The buildings would be left standing but the people would vanish. Such was the superior efficiency of selling things via the Internet that brick-and-mortar stores would be unable to compete on price, choice or even service. Book and music sellers had already been "Amazoned". Soon web-based "category-killers", in everything from toys to pet supplies, would overwhelm their physical-world competitors. Shoppers would never be more than a mouse-click from the best deals. Traditional retailers, terrified of cannibalizing(同 类相食)sales and destroying the value of their expensive properties, were already too late to meet the challenge. "In some categories," said Mary Meeker, a seer(预言家)of the Internet at Morgan Stanley, "it’s already game over."
These are convenient beliefs for anyone justifying some e-commerce share prices, but they are already mostly wrong. The reasons should surprise no one. The Internet is not a dominant technology but rather a network of people. It is a rich and highly flexible means of communicating that is rapidly achieving pervasiveness because more and more people find it easy and convenient to use. But it is those people’s preferences that will count; and for most people, shopping is more than just a means to an end. Even if the Internet provided a perfectly efficient way to shop it would not provide a satisfactory alternative to the physical enjoyment of sniffing a ripe melon, say, or trying on a cashmere sweater.
Of course, some products, such as music and banking, can be distributed electronically with success and cost saving. But most purchases cannot be reduced to digital code. And distributing physical goods is cumbersome(笨重的)and expensive. Behind even the most exciting user interface there are old-fashioned warehouses and lorries, customers who decline to sit at home waiting for purchases to arrive, and goods that must be re-wrapped and expensively returned. No wonder that the cost of getting goods to customers’ homes so often soaks up the notional price advantages of e-commerce.
What Internet shoppers have quickly realized is that the web is an addition to, and not a substitute for, their shopping habits. It is wonderful for gathering up-to-date information about products and prices. Cyber Dialogue, a research firm, estimates that in 1998 23m Americans sought information online, but then made their purchases offline, compared with only 17.7m who did the whole thing online.
According to Mary Meeker, ______.
选项
A、traditional retailers can’t compete with online ones on price, choice or service
B、the battle between traditional retailers and online retailers is over
C、online retailers have prevailed over traditional ones in the market of certain products
D、online retailers have destroyed the value of traditional retailers’ properties
答案
C
解析
结合上文可以知道Mary Meeker所说的game是指网上零售商和传统零售商的销售竞争,她认为在某些类别(也就是在某些产品的销售方面)胜负已分,即网上零售商占领了市场,传统零售商无力反抗,据此可推断C为本题答案。
转载请注明原文地址:https://kaotiyun.com/show/Hem7777K
0
大学英语六级
相关试题推荐
"Advertisinghasn’tchangedsincethe1960s,"saysRosenblum,thecofounderofa50-personagencycalledQuestusthatspecialize
"Advertisinghasn’tchangedsincethe1960s,"saysRosenblum,thecofounderofa50-personagencycalledQuestusthatspecialize
A、Reduceproductprices.B、Spendmoreonadvertisements.C、Concentrateontheirproducts.D、Meettheneedsofalltheconsumers.
Recently,anearlydecadeoldpaperontheeconomiceffectsofhumancloningbyaFrencheconomicsprofessorhasbeengettingso
Recently,anearlydecadeoldpaperontheeconomiceffectsofhumancloningbyaFrencheconomicsprofessorhasbeengettingso
Forthoseanxiousaboutcommittingtoamastersdegree,thereisthepost-baccalaureate(学士后)certificate.Usuallyafour-tosev
Economistsusuallystudymarkets.Now,twoAmericanshavewontheNobelPrizeineconomicsfornotstudyingmarkets.Theywills
Whenshoppingonline,itisimportanttobearafewbasicrulesinmind.Notonlywillthesehelpkeepyousafebuttheywillal
A、Shedreamsalotduringsleep.B、Sheusuallyhasasoundsleepatnight.C、Sheoftencannotgetenoughsleep.D、Shecannotf
A、Heisanxioustofindacureforhishighbloodpressure.B、Hedoesn’tthinkhighbloodpressureisaproblemforhim.C、Hewa
随机试题
阅读下面文字,然后回答问题。听听那冷雨(节选)余光中雨不但可嗅,可观,更可以听。听听那冷雨。听雨,只要不是石破天惊的台风暴雨,在听觉上总是一种关感。大陆上的秋天,无论是疏雨滴梧桐,或是骤雨打荷叶,听去总有一点凄凉,凄清,凄楚。于今在岛上回味,则在凄楚
在应用阿托品治疗有机磷农药中毒患者中,一旦发生何种症状提示发生阿托品中毒,应立即停用阿托品
毒蛇咬伤在急救时首先应
肠杆菌科的细菌分离常用的SS培养基、麦康凯培养基属于
蝉蜕的功效是()。
甾体激素类药由于生物活性强而特别注意有关物质的检查,常采用
关于常用铁剂的作用特点,下列说法错误的是
在Windows中,如果一个窗口代表的是一个应用程序,则为了终止该程序的运行,应该在控制菜单中选择()。
依据《防治海洋工程建设项目污染损害海洋环境管理条例》,禁止进行围填海活动的区域是()。
某人买钢笔和铅笔合计18支,共用30元,钢笔每支8元,铅笔每支0.4元,钢笔和铅笔各多少支?()
最新回复
(
0
)