首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
London’s leisure industry hopes for a bonanza in July and August, thanks to the Olympics. To lure hordes of visitors, a campaign
London’s leisure industry hopes for a bonanza in July and August, thanks to the Olympics. To lure hordes of visitors, a campaign
admin
2013-08-05
53
问题
London’s leisure industry hopes for a bonanza in July and August, thanks to the Olympics. To lure hordes of visitors, a campaign marketing Britain abroad has been launched with the slogan "You’re invited". But they may not come.
When Britain won the right to host the Olympics in 2005, ministers promised a windfall not just for sport but for tourism. Previous hosts held similar hopes, and were mostly disappointed. Since the 1992 Barcelona games, hosts have seen a fall in foreign guests during each Olympics, as well as in the months before and after, says the European Tour Operators Association(ETOA), a trade body.
The belief that a city will be expensive and chock-a-block with sports fans can deter visitors. Official advice this time reinforces that notion; Transport for London, which runs most of the capital’s transit system, has asked locals to stockpile goods and stay at home to ease congestion.
Fully 4. 2m foreign tourists came to London in the summer of 2010, as well as 3m British ones. The government has belatedly acknowledged that it would be a shame to lose them. Speaking at a trade fair for the tourism industry, Jeremy Hunt, the culture secretary, expressed confidence that Britain could "defy the tourism dip" other hosts have experienced.
Early signs are not encouraging. A sample poll of tour operators by ETOA suggests 2012 bookings are a fifth lower than at this time last year; for the Olympic period they are even slower, in part because some hotels are demanding money up front. That does not mean the games will be a commercial disaster; Olympic organisers have already reserved a third of London’s hotel rooms for athletes, officials, sponsors and the media. But hotels may not see the high demand or high prices they expect. Barcelona and Athens did not fill their 13,000-16,000 rooms. London has 125,000.
London’s proximity to other destinations normally lifts its tourist trade; it is Europe’s most-visited city. But this may be a disadvantage when it comes to hanging on to Olympic spectators. Of the past three games, people stayed for longer in Sydney and Beijing than they did in Athens, which, like London, is a short-haul trip for many international passengers.
In fact, most fans are likely to be local; British residents have bought 95% of the 3. 5m tickets sold so far, reports the London 2012 Organising Committee. Since much of the population lives within a day’s commute of the capital, many ticket-holders could bypass the city’s other offerings. They are likely to spend money on some things, of course. "These people still have to eat," points out Miles Quest of the British Hospitality Association.
Sensing weakness in London, Scotland’s tourist board has revved up its marketing operation. But it, too, may crash into a hurdle. In Greece, the Ionian Islands and other tourist hotspots suffered even more during the 2004 Olympic slump than did Athens, reckons ETOA.
Determined not to be judged by medal tables alone, London will stage a cultural extravaganza around the Olympics. Yet the city’s routine cultural offerings are far from scant and some question whether the city really needs to sell its brand. Britain already has one of the best-developed tourist markets in the world. Yet the long-term benefit of hosting a slick and beautiful games may become apparent in the long run. The nation’s boosters must be hoping that, even if they do not come next year, prospective tourists are at least watching from afar.
Which of the following can affect London’s tourist income?
选项
A、London’s adjacency to other tourist sights in Europe.
B、High prices of commodities and facilities in London.
C、Tourists’ familiarity with London and other cities.
D、The inconvenience of London’s public transport.
答案
A
解析
细节题。根据第六段内容可知,正是由于与欧洲其他景点距离很近,所以游客才会选择短暂停留,自然就影响了伦敦的旅游收入,这说明[A]符合文意。此处,作者没有提及其他因素,[B]属于合理推断,但并非文意;[C]和[D]在文中根本未提及,排除。
转载请注明原文地址:https://kaotiyun.com/show/IY4O777K
0
专业英语八级
相关试题推荐
Therehasbeenmuchchatteraboutbankloanstolocalgovernments’financingvehicles,widelyregardedasoneofthemainrisk
WhichofthefollowingisNOTusuallyconsideredasastem?
HowtoDevelopanOutlineⅠ.ApreliminaryoutlineA.Definition:a/an【1】______listoftopicsandsubtopicscoveredint
HowtoDevelopanOutlineⅠ.ApreliminaryoutlineA.Definition:a/an【1】______listoftopicsandsubtopicscoveredint
SlanginEnglishTodaywe’lldiscussacommonlinguisticphenomenoninEnglish—slang.Thefeaturesofslangarelistedasfo
SlanginEnglishTodaywe’lldiscussacommonlinguisticphenomenoninEnglish—slang.Thefeaturesofslangarelistedasfo
Perhapsit’stheweather,whichsometimessealsLondonwithagrayceilingforweeksonend.OrmaybeitisBritons’penchantfo
Americanthisyearwillswallow15,000tonsdrugsofaspirin,oneofsafestandmosteffectiveinventedbyman.【M1】______
I’mMargeryHooper,yourcoursecoordinator,I’dliketowelcomeyoualltoGrangeManorSummerMusicSchool.Ihopeyou’11enj
Theword"lase"isformedthrough
随机试题
组织文化通过培育组织成员的认同感和归属感,使他们自觉自愿地把自己的力量和智慧会聚到组织目标的实现上,体现了组织文化的()
B细胞功能检测包括
在中枢神经疾患引起的障碍中,早期就可采用PNF中的节律性发动(RI)手法技术的为
牙周膜内的上皮剩余来源于()
对长期待摊费用等其他资产的评估通常发生在( )。
国内甲公司的记账本位币为人民币,采用交易发生日的即期汇率折算外币业务。2×18年1月1日,甲公司支付价款1000万美元购入美国发行的3年期A公司债券,甲公司将其划分为以公允价值计量且其变动计入其他综合收益的金融资产。该债券面值1000万美元,票面利率6%,
学习新信息对已有旧信息回忆的抑制作用叫做()。
画家必须作画才能获得最大的满足,诗人必须写诗才能获得最大的满足,这类现象体现了人的()。
下列关于数字签名的说法中,正确的是()。
Itisatruthuniversallyacknowledged,thatasinglemaninpossessionofagoodfortune,mustbeinwantofawife.Howev
最新回复
(
0
)