首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money
A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money
admin
2010-03-19
78
问题
A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money must study consumer behavior. He must obtain data both on resources of consumers and on the motives that lend to encourage or discourage money spending.
If an economist were asked which of three groups borrow most—people with rising incomes, stable incomes or declining incomes—he would probable answer: those with declining incomes. Actually, in the years 1947~1950, the answer was: people with rising incomes. People with declining incomes were next and people with stable incomes borrowed the least. This shows us that traditional assumptions about earning and spending are not always reliable. Another traditional assumption is that if people who have money expect prices to go up, they will postpone buying. But research surveys have shown that this is not always true. The expectations of price increases may not stimulate buying. One typical attitude was expressed by the wife of a mechanic in an interview at a time of rising prices, "In a few months," she said, "we’ll have to pay more for meat and milk; we’ll have less to spend on other things." Her family had been planning to buy a new car but they postponed this purchase. Furthermore, the rise in prices that bas already taken place may be resented and buyer’s resistance may be evoked. This is shown by the following typical comment: "I just don’t pay these prices; they are too high."
The investigations mentioned above were carried out in America. Investigations conducted at the same time in Great Britain, however, yielded results that were more in agreement with traditional assumptions about saving and spending patterns. The condition most conducive to spending appears to be price stability. If prices have been stable and people consider that they are reasonable, they are likely to buy. Thus, it appears that the common business policy of maintaining stable prices is based on a correct understanding of consumer psychology.
The results of the investigations on consumer psychology carried out in Great Britain ______.
选项
A、were the same as the traditional assumptions about saving and spending patterns
B、were in agreement with those of the investigations made at the same time in America
C、proved the traditional assumptions about earning and spending are totally wrong
D、were much better than those of the investigations made at the same time in America
答案
A
解析
细节理解题。文章第二段提到美国的调查结果与传统理论不一致,第三段又提到英国的调查结果与传统理论一致,因此美国和英国的调查结果必定不一致,所以只有A项符合文意。
转载请注明原文地址:https://kaotiyun.com/show/Ij9K777K
0
专业英语四级
相关试题推荐
Whytheinductiveandmathematicalsciences,aftertheirfirstrapiddevelopmentattheculminationofGreekcivilization,advan
Fornearlyacenturybeforetherewassuchathingasaspaceprogram,aviewofspacewaspossible.Peoplecouldseedetailedv
TheeconomyintheLatinAmericanandCaribbeanregiongrewby______lastyear.
Whatdothespeakersmainlydiscuss?
Thepolicehaveaskedthat______whosawtheaccidentshouldgetintouchwiththem.
Whatdothespeakersmainlydiscuss?
TheU.S.aircraftmanufacturerBoeingCompanyisdenyingreportthat______.
Bylatemiddleagemanyworkersarelookingforwardtoretirement,andmillionsofthosewhohaveretiredare【C1】______gladto
OncefoundalmostentirelyinthewesternUnitedStatesandillAsia,dinosaurfossilsarenowbeingdiscoveredonallsevencon
Tourismcancreatejobsandotheropportunitiesforalmostallcommunities.【C1】______,governmentsworldwidehave【C2】______ma
随机试题
2007年底,甲国驻乙国总领馆的一只邮袋在乙国入境时,被乙国有关部门怀疑内有违禁品,并试图拆开检查。该邮袋上有领馆专用的明显标志。甲、乙两国均为《维也纳领事关系公约》的缔约国,但相互间无其他相关协定。根据公约的规定,下列哪些选项是正确的?(2008—卷一—
物业服务企业资质等级为一级资质时,物业管理专业人员以及工程、管理、经济等相关专业类的专职管理和技术人员不少于()
在化学课程教学过程中.如果学生出现疲劳,无精打采的现象,老师所采取的解决措施应当是()。
为了消除安全隐患、净化社会环境,某派出所根据上级部署对娱乐场所展开集中整治,排查出本辖区设有以下场所,其中开设地点符合相关规定的是:
加拿大研究人员对北美不同地区平均年龄29.4岁的308位志愿者(其中198位是女性)进行了调查,结果发现50.7%的人有互联网拖延症,而且上网时间的47%不是用来工作,而是用来拖延工作。研究表明:白领的拖延情况比蓝领更严重;被雇佣的白领比自由经营的白领更严
卡选什战役(南京大学1998年世界古代中世纪史真题)
Wheredoesthistalkprobablytakeplace?
Withincreasedtaxationandrisingprices,Iamgoingtohaveto______onquitealotofthings-clothes,recordsandsoon.
In1812,theUnitedStatesfoughtthefirstwarwith______afteritbecameanindependentnation.
______areboundmorphemesbecausetheycannotbeusedasseparatewords.
最新回复
(
0
)