首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
What is lacking in North America’s retail industry? How should the retailers face the challenge?
What is lacking in North America’s retail industry? How should the retailers face the challenge?
admin
2022-07-24
34
问题
What is lacking in North America’s retail industry?
How should the retailers face the challenge?
W: Canadians love to shop. Yet there seems to be a growing gap between what consumers are looking for and what the retailers are delivering. How are Canadian retailers meeting consumers’ expectations?
M: Recent surveys show that consumers are somewhat disappointed with retail offerings in North America not just in Canada. There is too much sameness in product offering and shopping experience. The new customer who is 25 or younger has grown up with a laptop at school, high speed internet and gaming. They expect to be able to seamlessly shop multi-channel in store, on the web, over the phone. Right now, those channels are really isolated. They are not connected as well as they could be. Some retailers are rising to the challenge and some are being left behind.
W: If a retailer is following behind, what’s the first thing it should do to catch up?
M: Sort out what type of retailer to be. Retailers have two options in the market place, either they have to be extremely efficient and focus on price or they have to offer a fantastic customer experience that specialized to the customers’ needs. The middle is no place to be.
W: Customers get frustrated when they revisit a store and nobody knows them. How can they get more recognition?
M: There is a new way of retail programs that emphasize customers’ centricity. That’s where you, as a consumer, provide your personal profile to a retailer, and they use it to help you. At a clothing store, for instance, a sales person would access your whole purchase history and color preferences on a hand held device. Your experience builds on your previous purchase. Consumers want more personalized help. They want to know they are buying exactly what they need. Is this the freshest product? Is it the most current fashion? More and more building loyalty has less to do with giving out rewards and more to do with the experience.
选项
A、Have a clear self-positioning strategy.
B、Focus more on pricing strategies.
C、Look for more marketing options.
D、Specialize in customer service.
答案
A
解析
转载请注明原文地址:https://kaotiyun.com/show/KBPd777K
本试题收录于:
公共英语五级笔试题库公共英语(PETS)分类
0
公共英语五级笔试
公共英语(PETS)
相关试题推荐
InBritain,theHouseofCommonsisarepresentativeassemblyelectedbyvotersorelectorsthroughageneralelectionandby-el
What’sthebasicdifferencebetweenEnglishfootballandAmericanfootball?
What’sthebasicdifferencebetweenEnglishfootballandAmericanfootball?
Itwasamomentmostbusinessexecutiveswouldpausetosavor:latelastyear,GermansportinggoodspioneerAdidaslearnedthat
Childrenwhogriptheirpenstooclosetothewritingpointarelikelytobeatadisadvantageinexaminations,(31)tothefirs
Psychologistssaytherearetwodifferentkindsofloneliness.
Accordingtothewoman,whywomenaremuchbetteratdealingwithmorethanonethingatatime?
AnswerQuestionsbyreferringtotheselectionaboutfourAmericanwritersinthefollowingarticle.Note:Whenmorethanon
Accordingtothewoman,whywomenaremuchbetteratdealingwithmorethanonethingatatime?
Withthewidespreadcomputers,thereisanincreaseinthenumberofpeoplemakinguseofInternet.SomepeoplebelievethatInt
随机试题
S4的产生机制是
(2017年)2015年以来,甲公司为了更好地应对企业变革中的阻力,决定邀请外部专家对员工开设一系列培训课程,内容涉及员工技能培训和业务能力提升等。根据以上信息,甲公司克服变革阻力的策略有()。
一、注意事项1.申论考试是对应考者阅读理解能力、综合分析能力、提出和解决问题能力、文字表达能力的测试。2.参考时限:阅读资料40分钟,参考作答110分钟。3.仔细阅读给定资料,按照后面提出来的“作答要求”作答。二、给
微博的“微言大义”、微信的“造微入妙”、微公益的“积微成著”,中国的2014和“微”字如影随形。我们在微平台上_______,凝聚真相,传递共识。填入画横线部分最恰当的一项是()。
设矩阵A满足A2+A-4E=0,其中E为单位矩阵,则(A-E)-1=_______.
若允许三个事务并行执行,请列出所有可能的正确结果。采用什么手段,可以解决并行调度的不一致问题?请简要回答。
Internet的雏形ARPAnet是( )建立起来的。
在数据库表上的字段有效性规则是( )。
Whymayyoubeunawareofthetimepassingbyinabookshop?Inthewriter’sopinion,whichofthefollowingisthebestwayto
A、Atthebank.B、Attheoffice.C、Atthebarbershop.D、Atthedepartmentstore.C此题中该女士说Tom将在回家的路上去理发,所以他现在最有可能在理发店,与选项(C)一致。如
最新回复
(
0
)