首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Advertising in particular relies on targeting specific groups of readers, and one of the most frequent ways which advertising【S1
Advertising in particular relies on targeting specific groups of readers, and one of the most frequent ways which advertising【S1
admin
2016-10-21
54
问题
Advertising in particular relies on targeting specific groups of
readers, and one of the most frequent ways which advertising【S1】______
language addresses a set of readers is by using the direct address
term " you". The French political theorist Louis Althusser has
described the way in which the most people will tend to identify【S2】______
themselves with the addressee when they hear the call " Hey,【S3】______
you!" , even though they may not be the person it is addressed.【S4】______
He calls this phenomenon interpellation, or " hailing" and it has
been a useful way of accounting for the powerful device of direct
address which " position" hearers in many forms of ideological【S5】______
discourse, including advertisements.
In advertising, this use of the interpersonal dimension of
language through direct address is one of the most prominent
devices for target readers. This can be in the form of a statement【S6】______
containing the second personal pronoun " you" or questions【S7】______
implying a potential answerer. Nevertheless, the use of imperatives【S8】______
such as " Just do it," which are called directives, is another way
in which advertisements draw in the interpersonal dimension of【S9】______
language. Directives are a category of speech acts which involve
the speaker requesting, instructing or ordering a designating hearer【S10】______
or group of hearers to do something. In advertising discourse,
directives again create that interpersonal link between the text and
the reader.
【S5】
选项
答案
position一positions
解析
主语是第三人称单数。
转载请注明原文地址:https://kaotiyun.com/show/KN7O777K
0
专业英语八级
相关试题推荐
Languagevariationaccordingtouseinspecificsituationsisstudiedintermsof______.
______isNOTa19thcenturyEnglishnovelist.
TheproblemofacidrainoriginatedwiththeIndustrialRevolution,andithasbeengrowingeversince.Themoreaccuratescie
Whenimaginativescientistsfirstsuggestedthepossibilitythatonepersoncouldspeakdirectlytoanotheroveralongdistanc
Australiahasalwaysbeenacontinentwithfewpeoplemainlybecause______
WilliamShakespearedescribedoldageas"secondchildishness"—sansteeth,sanseyes,sanstaste.Inthecaseoftastehemigh
Aftervaccinesandbednets,couldthehumblecookingstovebethenextbigideatosavemillionsoflivesinpoorcountries?Hi
InterculturalLearningManyteachersmaywonder"whatIamactuallydoing"sometimes.Itdoesn’tseemenoughtoteachgramma
Abouttwo-thirdsoftheworld’spopulationisexpectedtoliveincitiesbytheyear2020and,accordingtotheUnitedNations,
PASSAGEFOURWhatarethescientistsdoingafterSandy?
随机试题
危险废物安全填埋场必须按()接收危险废物,达不到入场要求的,须进行预处理并达到填埋场入场要求。
急性肺水肿患者在临床上最突出的表现是
不完全偿付租赁是指在对同一承租人的租赁合同期内收取的租金折现值额低于租赁物实际成本的()以下的融资租赁交易形式。
注册咨询工程师(投资)的职业道德包含()。
城市规划实施的法律机制体现为()。
人防工程中图书、资料、档案等特藏库房应设置()。
超过检疫许可证有效期的,报检时可向口岸检验检疫机构提出延期申请,批准后方可报检。 ( )
关于战略风险管理的基本做法,下列说法正确的是()。
Moneyisakeyelementineconomicandbusinessactivitiesandhasbeenthethemeofmanywittyremarks.BenjaminFranklinonce
(华东师范2013)现金漏损率越高,则存款货币创造乘数()。
最新回复
(
0
)