What can we learn from the conversation?

W: What did the director say when you told him about our plans?
M: Well, it wasn’t as bad as I expected. I thought he’d just give us a flat out ’No’.
W: It’s OK, then?
M: Well, maybe. But he put a lot of conditions on what we could do.

M: US $ 30 is really not acceptable, You surely appreciate the efforts we’ve made in pushing the sale of your product.
W: Well, as a sign of our support of your efforts, we’ll make a special reduction of US $ 0.50 per dozen. We can’t take less.