首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
专升本
When you were looking for a reliable, honest auto mechanic, how did you find him? Before you went into that restaurant you recen
When you were looking for a reliable, honest auto mechanic, how did you find him? Before you went into that restaurant you recen
admin
2015-05-14
56
问题
When you were looking for a reliable, honest auto mechanic, how did you find him? Before you went into that restaurant you recently tried, how did you know that it served great food? If you’ re like most everyone on the planet, you want to lower your risk of a big ugly surprise so you asked people you trust to refer you to a business they trust.
We all rely on our friends and associates to recommend going—or not going—to a particular business. Marketers call this friend-to-friend endorsement(认可)of a business " word-of-mouth advertising". It is the most powerful form of advertising. It is also the most difficult to create.
When you do a great job for your customers or a rotten job, people are going to talk about your business. Unfortunately, because we humans seem to feel negative emotions more intensely than positive ones, we’ re more inclined to tell more of our friends about bad experiences with a business than positive ones. Understand this: Customers believe their own experience. You can’t make them believe that your company is wonderful when they felt they were treated badly.
So, to get positive word-of-mouth going for your business, especially from your demanding customers in this service-based economy, you’ ve got to do a really outstanding job. For everyone, consistently.
And when you do, you build a great reputation. That takes time. But it forges a bond with your customers and prospective customers in a way that no slick advertising campaign, and no promotional coupon(优惠券)ever could.
The good news is that because there are so many different businesses chasing after your customers’ money, people want to know who they can trust. So people are going to be talking about you. Create a free sales force for your business—an army of delighted customer who tell everyone they know how good your company is to do business with. That’ s a great antidote(解毒剂)to defection.
Why are we more likely to tell more of our friends about unsatisfied experiences with a business than satisfied ones?
选项
A、Because we aren’ t inclined to have a negative feeling.
B、Because we often feel negative emotions more intensely.
C、Because we seem to feel more intensely.
D、Because we often hear people express their negative emotions.
答案
B
解析
事实细节题。由题干关键词experiences with a business定位至第三段第二句“Unfortunately, because we humans seem to feel negative emotions more intensely thanpositive ones…bad experiences with a business than positive ones.”可知,我们更倾向于诉说不好的经历是因为我们对消极的情感感受更强烈,B最接近此意。A.我们不易产生消极的情感,这与文章中所表达的我们对消极的情感感受更强烈相矛盾;C.我们好像感觉很强烈,没有说对什么感觉很强烈;D.我们经常听到人们表达他们消极的情感,这一点文章中并未提及,只是说人们易产生消极的情感。
转载请注明原文地址:https://kaotiyun.com/show/KzTC777K
本试题收录于:
英语题库普高专升本分类
0
英语
普高专升本
相关试题推荐
DoctorFriedlandsaidthestudyalsoshowsthereisnoreasontopunishAIDSpatientsandtoforcethemtoliveseparatelyfrom
Jameswroteaplay【31】television,aboutanimmigrantfamilywhocametoEnglandfromPakistan,andtheproblemstheyhadinEngl
Doparentsowetheirchildrenanything?Yes,theyowethemagreatdeal.(69)Oneoftheirchiefdutiesistogivetheirch
Hethoughtitashametoliveonhisinheritance______makingalivingbyhimself.
Iaskedtheshopkeeperhowmuch______.
Howwillthepresent-daysciencedevelopinthenearfuture,i.e.thenextdecadeorso?To【36】with,wecanexpect【37】scienc
Iwouldhavegonetothehospitaltovisithimhaditbeenpossible,butI______fullyoccupiedlastweek.
Idon’tremember______(introduce)toProf.BrownduringmylastvisittoYale.
Sheoftenshowedherselfoffbyplaying______pianoinpublic.
Isitpossibletopersuademankindtolivewithoutwar?Warisanancientinstitution(习俗,机制)whichhas【B1】______foratleasts
随机试题
设有仪表着陆系统的跑道,当下滑航道角为3°时,灯具光束仰角是()。
不服行政机关作出的行政处分或者其他人事处理决定的,不能申请行政复议。()
为完成产能建设任务,按开发方案井网所钻的井称为()井。
甲型H1N1流感2009年在全球大流行,其始发疫源地为
下列属于闭合性损伤的是
患者大便时溏时泻,水谷不化,稍进油腻之物,则大便次数增多,饮食减少,脘腹胀闷不舒,肢倦乏力,舌淡苔白,脉缓弱。其治法是()
A、 B、 C、 D、 D本题正确答案为D。观察前两列图形可得出每列的前两图和第三图之间的规律:空白+阴影=空白;阴影+阴影=阴影;空白+空白=空白;且第三图轮廓既要保持前两图相同的地方,又要保持不同的地方。
Wheredoesthistalkprobablytakeplace?
Iknownow,ofcourse,thereis______aslove.
Thehistoryofman’sexplorationoftheearthextendsover5,000years.Theearliest【B1】______exploredinaverylimitedway:t
最新回复
(
0
)