2. 考研
  3. A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money

A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money

admin2009-04-27  76
问题     A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money must study consumer behavior. He must obtain (1)_____ both on resources of consumers and on the motives that (2)_____ to encourage or discourage money spending.
    If an (3)_____ were asked which of three groups borrow most—people with rising incomes, (4)_____ incomes, or declining incomes—he would (5)_____ answer: those with declining incomes. Actually, in the years 1997—2000, the answer was: people with rising incomes. People with declining incomes were next and people with stable incomes borrowed the (6)_____. This shows us that traditional (7)_____ about earning and spending are not always (8)_____ Another traditional assumption is that if people who have money expect prices to go up, they will (9)_____ to buy. If they expect prices to go down, they will postpone buying. (10)_____ research surveys have shown that this is not always (11)_____ The expectations of price increases may not stimulate buying. One (12)_____ attitude was ex-pressed by the wife of a mechanic in an interview at a time of rising prices. Her family had been planning to buy a new car but they postponed this purchase. (13)_____, the rise in prices that has al-ready taken place may be resented and buyer’s resistance may be evoked.
    The (14)_____ mentioned above was carried out in America. Investigations (15)_____ at the same time in Great Britain, however, yielded results that were more (16)_____ traditional assumptions about saving and spending patterns. The condition most contributive to spending (17)_____ to be price stability. If prices have been stable and people consider that they are (18)_____, they are likely to buy. Thus, it appears that the common (19)_____ policy of maintaining stable prices is based on a correct understanding of (20)_____ psychology.

选项 A、consumer
B、client
C、customer
D、buyer
答案A
解析 语义衔接题。文章开篇就提到了经济心理学，而且通篇在谈论consumer(消费者)的行为和心理，很容易判断出文章末句是对全文进行的总结——因而，维持物价稳定的一般商业政策看来是建立在对消费者心理正确理解的基础之上。显然，这里谈论的是consumer psychology，这正是本文主题所在。client、customer和buyer虽然在文中都有所涉及，但只是文中提到细节内容时使用的词汇，文章末句是对全文内容进行总结，因此应该使用能够表明主题的词汇。
转载请注明原文地址:https://kaotiyun.com/show/LDa4777K
0

考研英语一

相关试题推荐
随机试题
最新回复(0)