2. 外语
  3. For this part, you are allowed 30 minutes to write an essay on the importance of building trust between businesses and consumers

For this part, you are allowed 30 minutes to write an essay on the importance of building trust between businesses and consumers

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问题 For this part, you are allowed 30 minutes to write an essay on the importance of building trust between businesses and consumers. You can cite examples to illustrate your views. You should write at least 150 words hut no more than 200 words.
选项
答案 The Importance of Building Trust Between Businesses and Customers It is universally acknowledged that trust is the most beautiful language of mankind. It infiltrates in every aspect of our lives, like an invisible hand controlling people’ s thoughts and behaviors. Besides, trust and honesty are the fundamental business principles. In the atmosphere of commercialization, building trust between businesses and customers is of even more overriding importance. For one thing, trust can serve as the foundation for commercial activities and make great contributions to the development of business. With reliable and high-quality products and services provided by the businesses, customers will be satisfied, willing to trust the businesses and become more likely to spend. In this way, businesses will obtain higher profits and then redouble their efforts to keep improving product quality. For another, trust is often a touchstone of businesses’ honesty. If businesses violate the principle of trust and honesty just for short-term profits, disturbing the order of market economy, they will definitely lose their customers and suffer severe punishment. For instance, Sanlu milk powder incident is a typical example of violating mutual trust. The scandal prompted a national recall of Sanlu dairy products, shook consumers’ confidence and devastated the brand. In conclusion, the trust between businesses and customers is of vital importance, and it is imperative to build trust between the two sides.
解析 这是一篇议论文写作。本次考题要求考生写一篇与商家和买家之间相互信任的重要性有关的作文。题目本身难度不大，考生在论述的时候可以采用对比论证和事实论证，通过举例来支撑自己的观点，言之有理即可。
作文可分为三段，结构如下。
第一段：开门见山，通过关于信任的谚语引出话题，强调商家和买家之间建立信任的重要性，为下文阐述具体原因做好铺垫。
第二段：说明具体原因，可以从正反两方面来论证商家和买家之间建立信任的重要性。
第三段：总结全文，重申观点，再次强调商家和买家之间建立信任的重要性。
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