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A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money
A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money
admin
2009-04-27
52
问题
A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money must study consumer behavior. He must obtain (1)_____ both on resources of consumers and on the motives that (2)_____ to encourage or discourage money spending.
If an (3)_____ were asked which of three groups borrow most—people with rising incomes, (4)_____ incomes, or declining incomes—he would (5)_____ answer: those with declining incomes. Actually, in the years 1997—2000, the answer was: people with rising incomes. People with declining incomes were next and people with stable incomes borrowed the (6)_____. This shows us that traditional (7)_____ about earning and spending are not always (8)_____ Another traditional assumption is that if people who have money expect prices to go up, they will (9)_____ to buy. If they expect prices to go down, they will postpone buying. (10)_____ research surveys have shown that this is not always (11)_____ The expectations of price increases may not stimulate buying. One (12)_____ attitude was ex-pressed by the wife of a mechanic in an interview at a time of rising prices. Her family had been planning to buy a new car but they postponed this purchase. (13)_____, the rise in prices that has al-ready taken place may be resented and buyer’s resistance may be evoked.
The (14)_____ mentioned above was carried out in America. Investigations (15)_____ at the same time in Great Britain, however, yielded results that were more (16)_____ traditional assumptions about saving and spending patterns. The condition most contributive to spending (17)_____ to be price stability. If prices have been stable and people consider that they are (18)_____, they are likely to buy. Thus, it appears that the common (19)_____ policy of maintaining stable prices is based on a correct understanding of (20)_____ psychology.
选项
A、radical
B、accidental
C、typical
D、superficial
答案
C
解析
词汇辨析题。本题上一句指出:涨价的预期可能不会刺激购买。接下来,作者用一个事例来说明这种观点:在物价上涨时,一名接受采访的机械师的妻子表达了一种观点,她家正准备买一部新车,但是现在推迟了购买计划。typical意为"有代表性的,典型的",在句中表示这个主妇的观点是大多数人都有的想法,具有代表性。radical意为"激进的,偏激的";accidental意为"意外的,偶然的";superficial意为"肤浅的,浅薄的"。这三个词均与上下文语义关系不符。
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0
考研英语一
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