首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Here’ s how I want to watch the 2014 Winter Olympics. I want to go to a Web site to see any event I want, whenever I want to wat
Here’ s how I want to watch the 2014 Winter Olympics. I want to go to a Web site to see any event I want, whenever I want to wat
admin
2018-05-18
73
问题
Here’ s how I want to watch the 2014 Winter Olympics. I want to go to a Web site to see any event I want, whenever I want to watch it, on whatever screen I choose. I’ll gladly pay.
The technology exists to make this happen today. Yet nearly two decades after the introduction of the World Wide Web, this remains a fantasy. NBC, which broadcasted the Vancouver Olympics in the United States, wouldn’ t put videos on its Web site until they had been shown on prime-time TV. So Americans had the weird experience of learning from a news report during the day that something fantastic had just happened, and then having to wait until that night’s broadcast to see it.
Bloggers complained, but NBC wouldn’t give way. Its research shows that people like me, who want to watch the Olympics online, represent only 7 percent of the total audience. The other, bigger concern is: the Internet doesn’ t deliver any money. Advertisers remain willing to pay big money to show their commercials on prime-time TV. But on the Internet? Not so much.
So NBC clings to the old way of doing things. As it sees it, the prime-time show is the most important. To make matters worse, NBC was already expecting to lose $ 250 million on the 2010 Vancouver Games. Good luck persuading it to invest in a risky Web project.
It’s easy to blame the network executives. But the NBC guys and their like are only doing what makes sense. They’ re going where the money is.
That needs to change. Yes, selling reporting of Olympic events over the Internet would drain away some of the prime-time audience, but my sense is many of the online subscribers would still watch the prime-time show. And over time, the subscription dollars could become a substantial revenue stream. Instead of viewing the Internet as a threat to prime time, the TV networks should see the Web as a way to sell even more of their product to a small but passionate subset of their audience.
I’ m hoping that by 2014, that will have changed.
After the 2010 Vancouver Games, NBC is likely to______.
选项
A、improve its prime-time show
B、continue its current practice
C、raise its price for advertising
D、try its luck in a web program
答案
B
解析
推断题。由第四段第一句“So NBC clings to the old way ofdoing things.”可知,美国广播公司会坚守过去的老办法,这与B选项意义一致,故选B。
转载请注明原文地址:https://kaotiyun.com/show/PlVd777K
本试题收录于:
公共英语三级笔试题库公共英语(PETS)分类
0
公共英语三级笔试
公共英语(PETS)
相关试题推荐
Readthetextsfromamagazinearticleabouthowtoraisetolerantchildren.Forquestions61to65,matchthenameofeachpers
Hemingwayinhisearlyworksdepictedthelivesoftwotypesofpeople.Onetypeconsistedofmenandwomendeprived,byWorldW
MenandwomenusetheInternetincompletelydifferentways,andhavedistinctstylesofwritingemails,accordingtonewresear
Whendidthetwopeopleseeeachotherlast?
Whatisthemangoingtogivethechildren?
Futuristslovecomputers.Afterall,40yearsagoelectronicdigitalcomputersdidn’texist;todaymicrochipsastinyasababy’s
LegendhasitthatsometimetowardtheCivilWar(1861-1865)agovernmenttraincarryingoxentravelingthroughthenorthernpl
Someanimalsapparentlycanresistcancerbystrengtheningtheirimmunesysteminpreparationforwinter,JohnsHopkinsresearch
Wheneveradvertiserswantyoutostopthinkingabouttheproductandtostartthinkingaboutsomethingbigger,better,ormorea
Wheneveradvertiserswantyoutostopthinkingabouttheproductandtostartthinkingaboutsomethingbigger,better,ormorea
随机试题
Wehaven’tenoughroomsforeveryone,sosomeofyouwillhaveto______aroom.
关于刑罚目的和功能的理解,下列哪些选项是正确的?()
下列关于会计账簿的更换和保管正确的有()。
某人决定在未来5年内每年年初存入银行1000元(共存5次),年利率为2%,则下列关于在第5年年末能一次性取出的款项金额的表达式中,正确的有()。
下列与直接材料用量差异无关的是( )。
罗中立的《父亲》借鉴了西方艺术中的照相写实主义手法。()
【2015年重庆大渡口.单选】教育的生物起源说的代表人物是()。
李某为写一篇关于各部委副职分工的论文,从2011年5月中旬开始,先后向14个部委申调公开各部委副职的分管部门、兼职状况等信息,但有三个部委拒绝公开,2011年9月,李某根据《政府信息公开条例》的规定,将这三个部委告上了法院,要求判决三个部委公开相关信息,在
我们说儒家是道德至上或者道德决定论的时候,是一种宏观上的总体定性和评价。所谓“子罕言利”或者“小人喻于利”,是着眼于人作为一种道德存在、超越存在的“应然”特质而立论,所拒斥和鄙夷的只是“不义而富且贵”。具体到关乎民生的问题,儒家并非不言利、否定利,而是主张
InthefirstyearorsoofWebbusiness,mostoftheactionhasrevolvedaroundeffortstotaptheconsumermarket.Morerecentl
最新回复
(
0
)