Why did the man have something like a heat rash in the face?

F: Oh, what happened to your face, John? It looks like a heat rash.
M: It’s a razor burn. I cut myself when I shaved this morning. The burns and cuts are really irritating.
F: I know how you feel. Maybe you shouldn’t have grown a long, long beard.
M: Well, I thought it would be fun and would make me look more mature and sophisticated.
F: Yeah, my Mature man!
M: Any advice?
F: Maybe you could shave in the shower. The steam really helps soften your beard and moustache.
M: Hm, sounds like a good idea.
F: And you should avoid pressing too hard or tugging on your skin while shaving.
M: I guess I’ve been stretching it too often when I shave.
F: Hm. I would also suggest you try this cream I have. Use it on the affected area. It really helps moisturize your skin and lessen irritations.