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  3. What is important when...? Dealing with crises - Quick reaction - Knowing the reason - -

What is important when...? Dealing with crises - Quick reaction - Knowing the reason - -

admin2016-09-23  28
问题 What is important when...?
Dealing with crises
- Quick reaction
- Knowing the reason
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-
选项
答案For a start, it’s urgent to make a quick reaction when dealing with crises. People would get anxious and frustrated, if the company has no response or no relevant decision. Therefore, by using the mass media, we can give people some solace. What’s more, finding out the cause of a crisis plays the same role in dealing with the crisis. We can only eliminate people’s speculation and doubt by letting them know the real reason of a crisis. At the same time, we can take measures to put the loss to the minimum Lastly, as a company, when a crisis has happened, you should dare to take the responsibility. It can assist you in settling the crisis successfully and rescuing your loss maximally.
解析     本题需要发言的主题是“处理危机”。根据已有的要点1“Quick reaction反应迅速”，可以联想到其作用是尽量避免流言(avoid rumors)的产生或减少对公司形象的损害(reduce the damage to thecompany’s image)。根据已有的要点2“Knowing the reason了解原因”，可以联想到这样做对于从根本上消除人们的疑虑(eliminate people’s doubts)作用重大。另外我们还可以补充一些回答的要点，例如，Being honest and sincere态度诚恳真挚，可想到这样做有助于恢复企业形象(remedycompany’s image)；再如，Taking the responsibility承担责任，这是平息危机(settle the crisis)的最根本的做法。
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本试题收录于： BEC中级口语题库BEC商务英语分类
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