首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of
admin
2014-09-19
10
问题
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of the media business at once, each part helping the other. Besides publishing magazines and books, Time Warner, for example, owns Home Box Office (HBO), Warner movie studios, various cable TV systems throughout the United States and CNN as well. The Japanese company Matsushita owns MCA Records and Universal Studios and manufactures broadcast production equipment.
To describe the financial status of today’s media is also to talk about acquisitions (并购). The media are buying and selling each other in unprecedented numbers and forming media groups to position themselves in the marketplace to maintain and increase their profits. In 1986, the first time a broadcast network had been sold, two networks were sold that year—ABC and NBC.
Media acquisitions have skyrocketed (剧增) since 1980 for two reasons. The first is that most big corporations today are publicly traded companies, which means that their stock is traded on one of the nation’s stock exchanges. This makes acquisitions relatively easy.
A media company that wants to buy a publicly owned company can buy that company’s stock when the stock becomes available. The open availability of stock in these companies means that anybody with enough money can invest in the American media industries, which is exactly how Rupert Murdoch joined the media business.
The second reason for the increase in media alliances is that beginning in 1980, the Federal Communications Commission (FCC) gradually deregulated (解除管制) the broadcast media. Before 1980, for example, the FCC allowed one company to own only five TV stations, five AM radio stations, and five FM radio stations; companies also were required to hold onto a station for three years before the station could be sold. The post-1980 FCC eliminated the three-year rule and raised the number of broadcast holdings allowed for one owner. This trend of media acquisitions is continuing throughout the 1990s, as changing technology expands the market for media products.
The issue of media ownership is important. If only a few corporations direct the media industries in this country, the outlets for differing political viewpoints and innovative ideas could be limited.
What is the FCC’s new policy regarding media alliances?
选项
A、It allows companies to sell their stocks publicly.
B、It doesn’t allow companies to sell their stocks publicly.
C、It has eliminated all post-1980 companies.
D、It permits one company to own more media businesses at the same time.
答案
D
解析
细节题。在第五段中讲到传媒公司兼并之所以风行的第二个原因是,1980年以后FCC逐渐解除了对媒体的规定,允许一家传媒公司拥有比以前更多的媒体,因而D是正确答案。
转载请注明原文地址:https://kaotiyun.com/show/QUWO777K
0
在职攻硕英语联考
相关试题推荐
Whenyoucallthepolice,thepolicedispatcherhastolocatethecarnearestyouthatisfreetorespond.Thismeansthedispat
Whileacountry’seconomyisbecomingthemostpromisingintheworld,itspeopleshouldbemore_________abouttheirqualityo
WhatistrueaboutCentralParkinNewYorkCity?
A、Shesharestheman’sopinion.B、Itisimpossibleforthemtoattendthemeeting.C、ThereisplentyoffoodavailableatthePa
IntheUnitedStatesitisnotcustomarytotelephonesomeoneveryearlyinthemorning.Ifyoutelephonehimearlyintheday,
ThismonthSingaporepassedabillthatwouldgivelegalteethtothemoralobligationtosupportone’sparents.Calledthemain
A、Highquality,buttoolong.B、Notinnovativeenough.C、Notfinishedonherown.D、Writtenwithoutmucheffort.B女士说:教授,这篇论文我没少
A、Tofindeffectsontheteachingofreading.B、Toraisetestscoresinreadingcomprehension.C、Toincreasetheteachingtimef
Thatproductthatyouboughtatthelowerpriceis______theonethatwesellataslightlyhigherprice.
随机试题
WHO于1973年提出了盲和视力损伤的分类标准,将盲和低视力分为几级
岩的主要病因病机是
肾综合征出血热早期休克的原因是
在进行投资方案现金流量基本要素分析时,下列补贴中()不能作为项目的财务效益中补贴收入。
进出口许可证制度属于贸易管制中的非关税措施。()
某学校甲、乙、丙三位老师年龄各不相同,一位喜欢足球,一位喜欢篮球,一位喜欢排球。现在知道:甲比喜欢足球的人年龄大;喜欢排球的老师比喜欢篮球的老师年龄小;乙老师年龄最大。由此可以推出()。
在行动研究中,被研究者是研究的()。
Nomatterwhoyouareorwhereyoucomefrom,onethingiscertain:youareacquaintedwiththemosquito(蚊子)—althoughyouprobab
Weknowourfriendsbytheirdefects______bytheirmerits.
A)Inthisarticle,we’lllookattherulesfor529QualifiedStateTuitionPlans.We’llexplorethedifferencebetweenthissav
最新回复
(
0
)