首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The Positive/Negative Effects of Some Advertisements We see a lot of advertisements almost everyday and everywhere. Some adv
The Positive/Negative Effects of Some Advertisements We see a lot of advertisements almost everyday and everywhere. Some adv
admin
2016-10-09
58
问题
The Positive/Negative Effects of Some Advertisements
We see a lot of advertisements almost everyday and everywhere. Some advertisements are good, but some are not so good. Write a composition of about 200 words on the following topic:
The Positive/Negative Effects of Some Advertisements
You are to write in three parts.
In the first part, state specifically what your opinion is. In the second part, provide one or two reasons to support your opinion. In the last part, bring what you have written to a natural conclusion or make a summary.
选项
答案
The Negative Effects of Some Advertisements Advertisements are a powerful tool, through which products and services are imprinted into viewers’ minds. But advertisements are essentially filled with sales gimmicks, the negative effects of which warrant our attention. The first negative effect of advertisements is misleading the audience. More often than not, sales languages in advertisements are equivocal. They invite the audience to imagine their own favourable fantasy, which is seldom true in reality. For example, a Coke advertisement may claim that it is "cheaper than the leading brand but with the same quality". Potential buyers are tricked to think that this Coke is less expensive than Coca Cola and the quality is still guaranteed. Actually, "leading" is a fuzzy description that could hardly be definite. It could mean a "leading" brand in the West or a leading brand in China. The second negative effect of advertisements is encouraging excessive consumption. The provocative language in advertisements paints an attractive picture to lure audiences to purchase a certain product. They declare that by owning this perfume, you will be sexy, and that by having that perfume, you will be elegant. If you want to feel elegantly sexy, buy both of them. Therefore, consumers are consuming the concepts associated with the products, rather than the products themselves. In conclusion, advertisements might mislead us and lead to over spending on some fanaticized images.
解析
本题属于“立场选择型”作文,涉及的题材是“社会热点”。该题要求考生对“广告的正面或负面影响”提出个人的意见。按照题目的要求,可谋篇布局如下:
开头:指出广告充斥着营销的陷阱,其负面的影响值得我们注意。
主体:阐述原因。
1.广告的第一个负面影响是误导观众。以某品牌可乐的广告为例。
2.广告的第二个负面影响是鼓励无度的消费。以香水广告为例。
结尾:重申观点。广告会误导我们,诱使我们过度消费。
转载请注明原文地址:https://kaotiyun.com/show/QiPK777K
0
专业英语四级
相关试题推荐
CollegesportsintheUnitedStatesareahugedeal.AlmostallmajorAmericanuniversitieshavefootball,baseball,basketball
WhichofthefollowingisINCORRECT?
Acommonassumptionabouttheprivatesectorofeducationisthatitcatersonlytotheelite.【C1】______,recentresearchpoints
Wecanhearmobilephoneringnomatterwhereweareanditisquiteannoyingsometimes.Writeanarticletocallforpeopleto
Asthegreatlowebbofhightechsweepsthroughtheworldofonlinecommerce,twokindsofsitesareweatheringthestorm.The
Whichofthefollowingfosteredthegreatexpansionofformalschooling?
Whichofthefollowingistrueaboutthenewsitem?
Herfatherhadfounda(n)______forhisambitioninhiswork.
Whatpoliticianscherishmostisthebenefitsoftheirparties.Theunderlinedpartmeans______.
Upto600stationsformonitoringairpollutionacrossEnglandcouldbeshutdownundernewgovernmentplanstosavemoneybycu
随机试题
在国际金融问题上进行协商与协作,促进国际货币合作;促进国际贸易的扩大和平衡发展:纠正国际收支的失调,而不采取危害本国或国际繁荣的措施.缩短成员国国际收支不平衡的时间,减轻不平衡的程度。以上是下列哪个国际组织的主要职能?()
张甲和张乙是兄妹,其父去世后,两人共同继承了一栋房屋,张甲和张乙各分得一间,并且进行了登记。后来张甲发现房产证书记载有误,与房屋登记簿不一致,遂要求对房产证进行更正,而张乙则认为并非房产证有误,而是登记簿记载错误。对此,下列表述正确的是(
A.虫媒病毒B.副黏病毒C.正黏病毒D.小核糖核酸病毒E.柯萨基病毒流行性腮腺炎
关于卵巢的描述正确的是
关于特别行政区的法律地位的下列表述,错误的为哪项?()
()是指超出非预期损失之外的可能威胁到商业银行安全性和流动性的重大损失。
某社区的社会工作者郑秀是一个残疾者,她发现社区内的残疾人很少和人接触,残疾人之间的联系也非常少,认为残疾人士非常需要融入社会。因此,郑秀开始筹划建立“爱心驿站”,在“爱心驿站”建立后每周至少有一次活动,为残疾人提供了一个支持性的环境。社会工作者郑秀的这个行
Lookatthequestionsforthispart.Youwillhearapassageabout"AmericanWeighsIn".Youwilllistentoittwice.F
Welearnfromthepassagethat
精卫填海“精卫填海”是中国的一个神话故事。根据古代作品《山海经》的记载,太阳神最小最疼爱的女儿名叫女娃。有一天,女娃划着一只小船独自向东海太阳升起的地方去。不幸的是,海风来了,山似的波涛掀翻了小船。女娃的生命葬送在无情的大海里。她死后变成一只有红
最新回复
(
0
)