首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A scientist who does research in economic psychology and who wants to predict way in which consumers will spend their money must
A scientist who does research in economic psychology and who wants to predict way in which consumers will spend their money must
admin
2011-02-28
45
问题
A scientist who does research in economic psychology and who wants to predict way in which consumers will spend their money must study consumer behaviors. He must obtain data both on the resources of consumers and on the motives, that tend to encourage or discourage money spending.
If an economist were asked which one of the three groups borrow most — people with rising incomes, stable incomes, or declining incomes--he would probably answer: those with declining incomes. Actually, in the years 1947 to 1950, the answer was: people with rising incomes. People with declining incomes were next and people with stable incomes borrowed the least. This shows us that traditional assumption is that if people who have money expect prices to go up, they will hasten to buy. If they expect prices to go down, they will postpone buying. But research surveys have shown that this is not always true. The expectations of income increases may not stimulate buying. One typical attitude was expressed by the wife of a mechanic in an interview at a time of rising prices. "In a few months," she said, "we’ll have to pay more for meat anal milk, we’ll have less to spend on other things." Furthermore, the rise in prices that has already taken place may be resented and buyer’ s resistance may be evoked. This is shown by the following typical comment: "I just don’t pay these prices, they are too high."
Traditional assumptions should be investigated carefully, and factors of time and place should be considered. The investigations mentioned above were carded out in America.
Investigations conducted at the same time in Great Britain, however, yielded results that were more in agreement with traditional assumptions about saying and spending patterns. The conditionmost conductive to spending appears to be price stability, ff prices here been stable and people have become accustomed, to consider them "right" and expect them to remain stable, they are likely to buy. Thus, it appears that the common business policy of maintaining stable prices with occasional sales or discounts is based on a correct understanding of consumer psychology.
According to the passage, what does the author think of the traditional assumptions about consumer behavior?
选项
A、The assumptions are not always true.
B、They are in reliable.
C、They are in consistent with the findings in investigation.
D、The assumptions are not at all wrong.
答案
A
解析
见第二段第七行“But research surveys have shown that this is not always true.”此处this指assumption.
转载请注明原文地址:https://kaotiyun.com/show/Qqtd777K
本试题收录于:
公共英语三级笔试题库公共英语(PETS)分类
0
公共英语三级笔试
公共英语(PETS)
相关试题推荐
Whyare"Clovispeople"believedtofirstenterNorthAmerica?
Whyare"Clovispeople"believedtofirstenterNorthAmerica?
Speakingtwolanguagesratherthanjustonehasobviouspracticalbenefits.Inrecentyears,scientistshavebeguntoshowthat
Beingamanhasalwaysbeendangerous.Thereareabout105malesbornforevery100females,butthisratiodropstonearbalan
Inthe1960stheWestCoastbecameanimportantcenterforrockmusic.LosAngelesandSouthernCaliforniaarefamousforsunshi
U.S.healthofficialsareincreasingsurveillancemeasuresatdoctors’officesandinternationalborderstoguardagainstthes
Somedoctorsaretakinganunusualnewapproachtocommunicatebetterwithpatients—theyareletting【C1】______readthenotestha
Somedoctorsaretakinganunusualnewapproachtocommunicatebetterwithpatients—theyareletting【C1】______readthenotestha
Somedoctorsaretakinganunusualnewapproachtocommunicatebetterwithpatients—theyareletting【C1】______readthenotestha
随机试题
和谐社会可以理解为()。
俄国文学史上第一个“多余人”形象是_________。莱蒙托夫的《当代英雄》中刻画了俄国文学史上第二个“多余人”形象是。
多见于健康男性,原发灶以疖痈多见,发病急,寒战高热,多形性皮疹,以瘀点多见,关节症状明显,多累及大关节,有迁徙性损害,很少合并感染性休克泌尿生殖道是常见的入侵途径,易并发心内膜炎,对各种抗菌药物耐药
下列关于其他项目清单编制的说法,正确的是()。
背景资料:某大厦工程项目,建设单位与施工单位根据《建设工程施工合同文本》签订了工程的总承包施工合同,总承包商将该大厦工程项目的装饰装修工程分包给一家具有相应资质条件的某装饰装修工程公司。该装饰装修工程公司与工程项目建设单位签订了该大厦工
心理测量中,项目的________也叫鉴别力,是指测验项目对被试者的心理特性的区别能力。
治安管理处罚的程序,适用《治安管理处罚法》的规定,该法没有规定的,适用( )的有关规定。
恩格斯指出,认识中“不仅每个已经解决的问题都引起无数的新问题,而且每一个问题也多半都只能一点一点地、通过一系列常常需要花几百年时间的研究才能得到解决”。对这种认识现象的合理解释是(
设则等于()
【B1】【B12】
最新回复
(
0
)