首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
An ever increasing number of companies come to realize the importance of public image. Public image refers to how a company is v
An ever increasing number of companies come to realize the importance of public image. Public image refers to how a company is v
admin
2013-07-20
41
问题
An ever increasing number of companies come to realize the importance of public image. Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the communities【C1】______it operates, and by federal and local governments. Public image is controllable【C2】______considerable extent, just as the product, price, place, and promotional efforts are.
A firm’s public image plays a vital role in the【C3】______of the firm and its products to employees, customers, and to such outsiders【C4】______stockholders, suppliers, creditors, government officials, as well as【C5】______special groups. With some things it is impossible to【C6】______all the diverse publics: for example, a new highly automated plant may meet the approval of creditors and stockholders,【C7】______it will undoubtedly find resistance from employees who see their jobs【C8】______. On the other hand, high quality products and service standards should bring almost complete approval,【C9】______low quality products and【C10】______claims would be widely looked down upon.
A firm’s public image, if it is good, should be treasured and protected. It is a valuable【C11】______that usually is built up over a long and satisfying relationship of a firm with publics. If a firm has learned a quality image, this is not easily【C12】______or imitated by competitors. Such an image may enable a firm to【C13】______higher prices, to win the best distributors and dealers, to attract the best employees, to expect the most【C14】______creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to command a higher price-earnings【C15】______than other firms in the same industry with such a good【C16】______and public image.
A number of factors【C17】______the public image of a corporation. They include physical【C18】______, contacts of outsiders with company employees, product quality and dependability, prices【C19】______to competitors, customer service, the kind of【C20】______and the media and programs used, and the use of public relations and publicity.
【C11】
选项
A、fortune
B、asset
C、possession
D、property
答案
B
解析
名词辨析题。本段首句提出,应该珍惜和保护公司良好的公共形象。结合空格前的valuable可知,具有良好的公共形象是一个企业宝贵的财富。这里的“财富”并不指拥有的金钱或财产,而指一种长处和优势。因此B)asset“有利条件,长处”符合句意。A)fortune“财富;运气”;C)possession“拥有;财物”;D)property“财产;性质”。
转载请注明原文地址:https://kaotiyun.com/show/San7777K
0
大学英语六级
相关试题推荐
Ifyouwanttolivelongerandlowertheriskofheartdisease,amovetothemountainsmayhelp.ResearchbyscientistsinGree
A、Ithasapersonalstyle.B、Itsoundsveryfamiliartoourears.C、Itisonewhosestyleyoucannotrecognize.D、Itdoesnotbe
A、Bymixinghighfrequencysoundwaveswithlowfrequencysoundwaves.B、Byproducingpressurewavesgoingintheoppositedirec
Obama’sSuccessIsn’tAllGoodNewsforBlackAmericansAsErinWhitewatchedtheelectionresultsheadtowardsvictoryfor
A、Hehasafeelingofinsecurity.B、Heismissinghisfamily.C、Helacksself-confidence.D、Hefeelsill.BWhatdoesitprobably
A、Toestimatetheextremeweather.B、Todevelopthesatellitetechnology.C、Toimproveagriculturaloutput.D、Tolearnhowtoch
A、Gleasonthoughthiswonderfulideawasacceptedbythedirector.B、Gleasonsucceededinhittinguponawonderfulidea.C、Gleas
WhatquestiondoesJohnKennethGalbraithraiseinhisbookTheAffluentSociety?WhathasaffluencebroughttoAmericansociet
HavingchosetoworkinIT,youwill______(自然要面临非常激烈的竞争).
乒乓球是一项强调耐力和反应能力(reflexes)的运动,尽管乒乓球本身比较小,运动强度不大。不论男女老少都可以同台公平竞争。由于是室内运动,所以可以常年举行比赛或进行练习。自从乒乓球运动诞生以来,它已经经历了巨大的演变。比赛规则经过了很多次的修改,并且随
随机试题
股份有限公司可采用募集设立方式,按我国有关法律规定,发起人必须认购公司应发行股份的(),其余部分向社会公众公开募集。
在Word2010中,“段落”对话框中不包括_____________。
下列病证中,可见肢体瘦削枯萎的有
慢性湿疹最需与下列哪种疾病鉴别
某套利者在9月1日买入10月份的白砂糖期货合约,同时卖出12月份白砂糖期货合约,上两份期货合约的价格分别是3420元/吨和3520元/吨,到了9月15日,10月份和12月份白砂糖的期货价格分别为3690元/吨和3750元/吨,则9月15日的价差为(
加涅的信息加工系统中的第二级是()
多年来,家长和老师都曾得到过这样一种信息:尽量利用任何机会表扬孩子,对他们所干的任何事情都要说好——据说这样做有助于提高孩子的自尊。但是近年来许多教育家和儿童心理学家正在得出一种完全相反的结论,他们认为对孩子往往少一些赞扬为好。
自动驾驶、智能汽车的出现,让原本在汽车领域并不__________的互联网企业,有了更多的用武之地。阿里、百度和腾讯,甚至京东,都已经全部入场,在汽车产业变革的赛道上,再一次__________。填入划横线部分最恰当的一项是:
在声音的数字化过程中,采样时间、采样频率、量化位数和声道数都相同的情况下,所占存储空间最大的声音文件格式是()。
Whatpersonalqualitiesaredesirableinateacher?Probablynotwopeoplewoulddrawupapproximatelysimilarlists,butI【M1】_
最新回复
(
0
)