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  3. Google must be the most ambitious company in the world. Its stated goal, "to organize the world’s information and make it univer

Google must be the most ambitious company in the world. Its stated goal, "to organize the world’s information and make it univer

admin2015-07-13  42
问题     Google must be the most ambitious company in the world. Its stated goal, "to organize the world’s information and make it universally accessible and useful," deliberately omits the word "web" to indicate that the company is reaching for absolutely all information everywhere and in every form. From books to health records and videos, from your friendships to your click patterns and phys-ical location, Google wants to know. To some people this sounds uplifting, with promises of free access to knowledge and help in managing our daily lives. To others, it is somewhat like another Big Brother, no less frightening than its totalitarian ancestors for being in the private information.
    Randall Stross, a journalist at the New York Times, does a good job of analyzing this unbounded ambition in his book "Planet Google". One chapter is about the huge data centers that Google is building with a view to storing all that information, another about the sets of rules at the heart of its web search and advertising technology, another about its approach to information bound in books, its vision for geographical information and so forth. He is at his best when explaining how Google’s mission casually but fatally smashes into long-existing institutions such as, say, copyright law or privacy norms.
    And yet, it’s puzzling that he mostly omits the most fascinating component of Google, its people. Google is what it is because of its two founders, Sergey Brin and Larry Page, who see themselves as kindly elites and embody the limitless optimism about science, technology and human nature that is native to Silicon Valley. The world is perfectible, and they are the ones who will do much of the perfecting, provided you let them.
    Brin and Page set out to create a company and an entire culture in their image. From the start, they professed that they would innovate as much in managing—rewarding, feeding, motivating, entertaining and even transporting (via Wi-Fi-enabled free shuttle buses) their employees—as they do in internet technology. If Google is in danger of becoming a caricature, this is first apparent here—in the over-engineered day-care centers, the Shiatsu massages and kombucha teas. In reality Googlers are as prone to power struggle and office politics as anyone else.
    None of that makes it into Mr Stross’ account, which at times reads like a diligent summary of news articles. At those moments, "Planet Google" takes a risk similar to trying to board a speeding train: the Google story changes so fast that no book can stay up to date for long. Even so, a sober description of this moment in Google’s quest is welcome. Especially since Google fully expects, as its chief executive, Eric Schmidt, says at the end of the book, to take 300 years completing it.
By saying "’Planet Google’ takes a risk... train" (Para. 5), the author implies that _____.
选项 A、Planet Google will be in danger if it stays up to date for long
B、Planet Google have to take 300 years to catch the speeding train
C、the board of Google welcomes Randall Stross to cover Google story
D、a written book can only cover a little part of the on-going technology
答案D
解析 语义理解题。题干的引述来自最后一段第二句，随后作者用了冒号给出相应的解释：因为谷歌的故事变化太快，以至没有哪本书能长期地使内容保持最新。可推断出，书籍是无法涵盖所有快速发展的科技的，故D项正确。
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