Many people view the term“electronic commerce”(or e-commerce)as shopping on the part of the Internet called the _______________

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问题 Many people view the term“electronic commerce”(or e-commerce)as shopping on the  part of the Internet called the ________________.However,electronic commerce also covers many other  activities,such as businesses trading with other businesses and intemal processes that  companies use to support the buying,selling,hiring,planning and other activities.Some  people use the term electronic business(or e-business)when they arc talking about electronic  commerce in this broader sense.For example,IBM defines electronic business as“the  transformation of key business processes through the use of Internet technologies.”Most  people use the terms“electronic commerce”and“________________”interchangeably.Herein,the  term electronic commerce is used in its broadest sense and includes all business activities  using________________.
    Some people categorize electronic commerce by types of entities participating in the transactions or business processes.The five general electronic commerce categories are  business.to-consumer,business-to-business,business processes,consumer-to-consumer,and  business-to-government,among which the following three are most commonly used:
    (1)Consumer shopping on the Web,often called business-to-consumer(or B2C)
    (2)Transactions  conducted  between  businesses  on the  Web,  often  called business-to-business(or B2B)
    (3)Transactions and ________________ in which companies,governments,and other organizations  use Internet technologies to support selling and purchasing activities.
    To understand these categories better,consider a company that manufactures stereo  speakers.The company might sell its finished product to consumers on the Web,which would  be B2C electronic commerce.It might also purchase the materials it uses to make the speakers  from other companies on the Web,which would be B2B electronic colThq’lerce.Businesses  often have entire departments devoted to negotiating purchase transactions with their suppliers.These departments arc usually named supply management or procurement.Thus,B2B electronic commerce is sometimes called ________________.

选项 A、e-cash
B、e-procurement
C、e-business
D、e-commerce

答案B

解析 许多人把“电子商务”(e-商务)这个术语视为互联网的一部分,称之为万维网(Web)。然而,电子商务也涵盖了许多其他活动,如与其他企业交易的企业和公司刚来支持购买、销售、招聘、计划和其他活动的过程。有些人使用电子商务(或EB)这个术语时,他们谈论电子商务在这个更广泛的意义上。例如,IBM将电子商务定义为“通过使用互联网技术进行关键业务流程的转换”,大多数人可以互换术语“电子商务”和“电子商业”。这里,术语“电子商务”在其最广泛的意义上使用,并且包括使用互联网技术的所有商业活动。
    有时候人们通过参与交易或业务流程的实体来分类电子商务。一般分为五种,分别是企业对消费者、企业对企业、业务流程、消费者对消费者和企业到政府,其中以下三种最常见:
    (1)消费者在网上购物,通常被称为企业对消费者(或B2C)。
    (2)网络上的企业之间的交易,通常称为企业对企业(或B2B)。
    (3)公司、政府和其他组织利用互联网技术支持销售和购买活动的交易和业务流程。
    为了更好地理解这些模式,以一家生产立体声扬声器的电子商务公司为例来说明。该公司可能将其最终产品销售给网络上的消费者,这将是B2C电子商务。它还可以购买它用来制造来自其他公司的扬声器的材料,这将是B2B电子商务。企业通常有整个部门致力于与供应商谈判购买交易。这些部门通常被称为供应管理或采购。一年此,B2B电子商务有时被称为电子采购。
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