首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
In recent years, Israeli consumers have grown more demanding as they’ve become wealthier and more worldly-wise.Foreign travel is
In recent years, Israeli consumers have grown more demanding as they’ve become wealthier and more worldly-wise.Foreign travel is
admin
2015-06-11
57
问题
In recent years, Israeli consumers have grown more demanding as they’ve become wealthier and more worldly-wise.Foreign travel is a national passion; this summer alone, one in 10 citizens will go abroad.Exposed to higher standards of service elsewhere, Israelis are returning home expecting the same.American firms have also begun arriving in large numbers.Chains such as KFC, McDonald’s and Pizza Hut are setting a new standard of customer service, using strict employee training and constant monitoring to ensure the friendliness of frontline staff.Even the American habit of telling departing customers to "Have a nice day" has caught on all over Israel."Nobody wakes up in the morning and says, ’Let’s be nicer,"says Itsik Cohen, director of a consulting firm."Nothing happens without competition."
Privatization, or the threat of it, is a motivation as well.Monopolies (垄断者) that until recently have been free to take their customers for granted now fear what Michael Perry, a marketing professor, calls "the revengeful (报复的) consumer." When the government opened up competition with Bezaq, the phone company, its international branch lost 40% of its market share, even while offering competitive rates.Says Perry, "People wanted revenge for all the years of bad service." The electric company, whose monopoly may be short-lived, has suddenly stopped requiring users to wait half a day for a repairman.Now, appointments are scheduled to the half-hour.The graceless E1A1 Airlines, which is already at auction (拍卖), has retrained its employees to emphasize service and is boasting about the results in an ad campaign with the slogan, "You can feel the change in the air." For the first time, praise outnumbers complaints on customer survey sheets.
The example of E1A1 Airlines shows that______.
选项
A、revengeful customers are a threat to the monopoly of enterprises
B、an ad campaign is a way out for enterprises in financial difficulty
C、a good slogan has great potential for improving service
D、staff retraining is essential for better service
答案
D
解析
本题涉及短文第二段最后关于E1A1航空公司的事例,本例说明的是员工再培训对公司竞争力提高的重要性。
转载请注明原文地址:https://kaotiyun.com/show/ZLQi777K
0
在职申硕(同等学力)英语
相关试题推荐
AttheKyotoconferenceonglobalwarminginDecember1997,itbecameabundantlyclearhowcomplexithasbecometoworkoutint
Visualimpairment(视觉障碍)carrieswithitareducedorrestrictedabilitytotravelthroughone’sphysicalandsocialenvironmentu
Themainpurposeofthispassageistodiscuss______AccordingtoLucas,richerpeople’shappiness______
Woman:Youwerelateagainthismorning.Man:Sowhat?Question:Howdoesthemanreacttothewoman’sblame?
ThesimpleexamplesinParagraphIconveythemessagethat______.Thecharmofhavinggoalsisthateachgoalis______.
Cananinventivesocietygetbolderasitgrowsolder?Thatquestionaffectspeopleofallages—especiallythoselivingintheU
Iwas(sointerestedin)thevideothatI(watched)it(for)twohoursbeforeI(realized)it.
Lastweek29earnestAmericanhighschoolstudentswereinvitedtoaneveningofreceivinggoodwords,smalltalk,warmtoastsa
freshfishcameintoaseasyastomarketA.Makinganefficienticeboxwasnot(68)______wemightnowsupposeB.italso(69)__
随机试题
车床工作中主轴要变速时,必须先停机,变换进给箱手柄位置要在低速时进行。()
脊柱骨折后预防脊髓损伤加重的护理措施。
行政绩效评估的作用和功能?
直线与平面6x-2y+8z-7=0的位置关系是().
Themotorvehiclehaskilledanddisabledmorepeopleinitsbriefhistorythananybomborweaponeverinvented.Muchofthebl
人体内不能合成的脂酸是
人工开挖临近设计高程时,应留出()的保护层暂不开挖。
施工质量检验的主要方式包括()。
热水锅炉零件(非通用零件)
“一朝被蛇咬,十年怕井绳”,这体现了条件反射形成过程中的()现象。
最新回复
(
0
)