首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Nothing succeeds in business books like the study of success. The current business-book boom was launched in 1982 by Tom Peters
Nothing succeeds in business books like the study of success. The current business-book boom was launched in 1982 by Tom Peters
admin
2017-03-06
89
问题
Nothing succeeds in business books like the study of success. The current business-book boom was launched in 1982 by Tom Peters and Robert Waterman with In Search of Excellence. The trend has continued with a succession of experts and would-be experts who promise to distil the essence of excellence into three (or five or seven) simple rules.
The Three Rules is a self-conscious contribution to this type of writing; it even includes a bibliography of "success studies". Michael Raynor and Mumtaz Ahmed work for a consultancy. Deloitte, that is determined to turn itself into more of a thought-leader and less a corporate repairman. They employ all the tricks of the success books. They insist that their conclusions are "measurable and actionable"—guides to behavior rather than analysis for its own sake. Success authors usually serve up vivid stories about how exceptional businesspeople stamped their personalities on a company or rescued it from a life-threatening crisis. Messrs Raynor and Ahmed are happier chewing the numbers: they provide detailed appendices on "calculating the elements of advantage" and "detailed analysis".
The authors spent five years studying the behavior of their 344 " exceptional companies", only to come up at first with nothing. Every hunch(直觉) led to a blind alley and every hypothesis to a dead end. It was only when they shifted their attention from how companies behave to how they think that they began to make sense of their voluminous material.
Management is all about making difficult tradeoffs in conditions that are always uncertain and often fast-changing. But exceptional companies approach these tradeoffs with two simple rules in mind, sometimes consciously, sometimes unconsciously. First: better before cheaper. Companies are more likely to succeed in the long run if they compete on quality or performance than on price. Second: revenue before cost. Companies have more to gain in the long run from driving up revenue than by driving down costs. Most success studies suffer from two faults. There is "the (光环) effect", whereby good performance leads commentators to attribute all manner of virtues to anything and everything the company does. These virtues then suddenly become vices when the company fails. Messrs Raynor and Ahmed work hard to avoid these mistakes by studying large bodies of data over several decades. But they end up embracing a different error: stating the obvious. Most businesspeople will not be surprised to learn that it is better to find a profitable niche(缝隙市场) and focus on boosting your revenues than to compete on price and cut your way to success. The difficult question is how to find that profitable niche and protect it. There, The Three Rules is less useful.
What does the passage say contributes to the success of exceptional companies?
选项
A、Focus on quality and revenue.
B、Management and sales promotion.
C、Lower production costs and competitive prices.
D、Emphasis on after-sale service and maintenance.
答案
A
解析
推断题。由题干中的 exceptional companies 定位到文章倒数第二段的第二至最后一句。该句提到特殊公司运用两个简单的规则进行权衡。接着分别说明这两个规则是:质量优于价格和收入优于成本。由此可知这些公司注重的是质量和收入,所以正确答案是A)。
转载请注明原文地址:https://kaotiyun.com/show/aUU7777K
0
大学英语六级
相关试题推荐
A、Bycoach.B、Bybus.C、Bycar.D、Bytrain.C推断题。短文提到自行驾车前往是最好的选择,而目该购物中心提供12000个免费停车位,可推断C是最佳答案。由选项可知,此题考查使用某个交通工具。因此听音重点应放在它们
Haveyoueverwantedtotravelbackthroughtimeandseewhatlifewaslikeatthedawnofman?Well,museumscanmakehistory【B
Largecompaniesneedawaytoreachthesavingsofthepublicatlarge.Thesameproblem,【B1】______,facespracticallyeverycom
A、3months.B、6months.C、9months.D、12months.D对话提到,合同的期限是12个月,故答案为D。注意对时间方面的细节做笔记,并留意是否需要计算。数字题里经常出考点的是一些表示数量的特殊名词,例如quarter
A、Trafficlawsandregulations.B、Drivingtheoryandpractice.C、Switchinglanesandturningcorners.D、Waystoavoidtrafficac
A、Sympathetic.B、Skeptical.C、Grateful.D、Indifferent.A选项为表态度的形容词。听到男士所说的sympathize应该知道A是其同根词。
A、Tovisitmoreplacesinthecity.B、Tosnapasmanypicturesaspossible.C、Totakegoodcareofhercamera.D、Tosparesomet
EdgarPoe,anAmericanwriter,wasbornin1809.Hisparentswereactors.Edgarwasababywhenhisfatherleftthefamily.Hew
A、Torecitealotofwonderfulreadingmaterials.B、Tocombineprefixes,suffixesandrootsfreely.C、Totakepartinalotofg
A、GeorgeWashington.B、Ablackslave.C、Aslaveowner.D、AQuaker.D
随机试题
动机是激励过程的起点,也是激励存在的基础。()
在自然生态系统中,食物链的营养级数目是无限的。()
A.发疹有一定顺序,疹色暗红,呈斑丘疹,疹间有正常皮肤,3天出齐B.疹点较稀少,疹色淡粉红,1天布满全身C.疹点细小,呈琢瑰红色,1天布满全身D.疹色鲜红,密集成片,颜面,潮红无皮疹E.皮疹呈向心性分布,愈后不留斑痕
1型和2型糖尿病鉴别时下列临床特征以何为主
去年下半年,由中国逻辑学会等单位组织的全国报刊逻辑语言应用病例有奖征集活动,对4种中央级报纸和24种省级报纸进行检查。经专家认定,平均每种报纸有错5.8处。这些错误有概念不清、判断失当、推理错误等,如说“国庆节”是“祖国的生日”,以为“三甲”就是“前三名”
从化学角度分析,生活中的下列做法不正确的是()。
设向量场A=2x3yzi—x2y2zj一x2yz2k,则其散度divA在点M(1,1,2)沿方向l={2,2,一1}的方向导数(divA)|M=___________.
AsmillionsofAmericanjobsdisappearedoverthepastfewmonths,insomecasesforever,therewasone【C1】________forthenewly
下列关于宏命令的说法中,正确的是()。
StandardEnglishisthevarietyofEnglishwhichisusuallyusedinprintandwhichisnormallytaughtinschoolsandtonon-nat
最新回复
(
0
)