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Estee Lauder, a very successful business leader, died on April 24th, 2004, at the age of 97. She had sold beauty products for mo
Estee Lauder, a very successful business leader, died on April 24th, 2004, at the age of 97. She had sold beauty products for mo
admin
2012-01-16
52
问题
Estee Lauder, a very successful business leader, died on April 24th, 2004, at the age of 97. She had sold beauty products for more than 70 years. Her business, the Estee Lauder Companies, began on the streets of New York City.
Estee’s parents had come to America from Hungary. They did not have much money. But they did have a beautiful daughter.
Estee’s uncle was a chemist. Together, they worked to develop skin care creams in the 1920s when Estee was still a teenager. She took her products to New York City and stopped women on the street. She let them try the creams for free, calling the products "jars of hope".
Soon, young Estee was selling the products to large stores that sold things to wealthy women. She wrote powerful marketing messages such as "I have the secrets" or "start the New Year with a new face." She also used many smart sales tricks.
Estee Mentzer married Joseph Lauder in 1930. He became her business partner. Estee Lauder once said, "I never dreamed about success. I worked for it." In 1995, she decided she had worked long enough, so she retired. Today, her two sons and a grandson lead the Esstee Lauder Companies. The business is worth about ten thousand million dollars. It employs more than 20 thousand people.
What does "jars of hope" imply?
选项
A、Women could become more confident after they use Estee Lander’s products.
B、Estee Lauder provided jobs for 20 thousand people.
C、Estee’s wealth was worth about ten thousand million dollars.
D、Estee hoped her products turned out well.
答案
A
解析
本题要求考生根据常识作出合理的推论:文章已经明确告知雅诗·兰黛 是研究开发并销售化妆品的,她以“希望之瓶”来命名产品.目的就是 为了吸引顾客购买她的化妆品。根据常识,女士们用化妆品就是希望自 己变得更漂亮、自信。所以[A]是最佳答案。
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本试题收录于:
公共英语二级笔试题库公共英语(PETS)分类
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公共英语二级笔试
公共英语(PETS)
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