首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Importance of the Public Image Public image refers to how a company is viewed by its customers, suppliers, and stockholders,
Importance of the Public Image Public image refers to how a company is viewed by its customers, suppliers, and stockholders,
admin
2013-08-28
42
问题
Importance of the Public Image
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the communities in which it operates, and by federal and local governments. Public image is controllable【C1】______, just as the product, price, place, and promotional efforts are.
A firm’s public image【C2】______a vital role in the attractiveness of the firm and its products to employees, customers,【C3】______to such outsiders as stockholders, suppliers, creditors, government officials, as well as diverse special groups. With some things it is【C4】______to satisfy all the diverse publics: for example, a new highly automated plant may meet the approval of creditors and stockholders, but【C5】______will undoubtedly find resistance from employees who see their【C6】______threatened. On the other hand, high-quality products and service standards should bring almost complete approval,【C7】______low quality products and false claims would be widely looked down upon.
A firm’s public image,【C8】______it is good, should be treasured and protected. It is a valuable asset【C9】______usually is built up over a long and satisfying relationship of a firm with its publics. If a firm has【C10】______a quality image, this is not easily countered or imitated by competitors.【C11】______an image may enable a firm to charge higher prices, to woo the best distributors and dealers, to attract the best employees, to expect【C12】______favorable creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to command a higher price-earnings ratio than other firms in the same industry【C13】______such a good reputation and public image.
A number of factors affect the public image of a corporation.【C14】______include physical facilities, contacts of outsiders with company employees, product quality and dependability, prices【C15】______competitors, customer service, the kind of advertising and the media and programs used, and the use of public relations and publicity.
【C12】
选项
A、a more
B、more
C、most
D、the most
答案
D
解析
此题考查上下文衔接,本句表达方式全为最高级。
转载请注明原文地址:https://kaotiyun.com/show/cZLd777K
本试题收录于:
职称英语理工类A级题库职称英语分类
0
职称英语理工类A级
职称英语
相关试题推荐
WhoisUncleSam?"UncleSam",ofcourse,standsfortheUnitedStates.Itisthenickname(绰号)ofthecountry.Itishardtobel
WhoisUncleSam?"UncleSam",ofcourse,standsfortheUnitedStates.Itisthenickname(绰号)ofthecountry.Itishardtobel
LifetimeemploymentintheJapanesecompanyperhapsmeansthattheemployeecanmakeseriousmistakesinwork.Lifetimeemploym
LifetimeemploymentintheJapanesecompanyperhapsmeansthattheemployeecanmakeseriousmistakesinwork.Family’sandcom
Anxietyaboutfinancialmatterlessenedsomewhatwhen,in1910,theUnitedStatesacceptedresponsibilityforLiberia’ssurvival
SomeSundaynewspapersmaybelongtothesamepublishingcompanybutarenoteditedbythesamegroupofpeople.TheObserverc
CapitalpunishmentwasabolishedsomeyearsagoinsomestatesoftheU.S,
ManandComputerWhatmakespeopledifferentfromcomputerprograms?Whatisthemissingelementthatourtheoriesdon’tyet(51)
Gasdoesaccumulateintheminesaroundhere.
LookingtotheFutureWhenamagazineforhigh-schoolstudentsaskeditsreaderswhatlifewouldbelikeintwentyyears,t
随机试题
男,45岁。慢性肝病11年。体检时发现AFP>400ng/ml,肝肾功能正常,诊断为早期肝癌。下列哪项检查对定位最有帮助
风为百病之长是指
关于总成本费用的计算公式,下列正确的是:
上海证券交易所可转债“债转股”通过( )进行。
采取常规清收手段无效后,可采取依法收贷的措施。下列属于依法收贷的手段的有()。
“从群众中来,到群众中去"的工作方法和领导方法同辩证唯物主义认识论的哪个原理完全一致?()
大到汽车、电器制造,小到制笔、制鞋,国内许多传统产业的规模居于世界前列,使用的也是一流的机器设备。然而,这些产业长期大而不强,产品档次整体不高,自主创新能力偏弱。究其原因,工匠精神的缺失不可忽视。只有当一丝不苟、精益求精的执着融入生产、设计的每一个环节,实
在VB集成环境中要结束一个正在运行的工程,可单击工具栏上的一个按钮,这个按钮是( )。
Therearealtogether______nationswithintheBritishCommonwealthnowadays.
AfederaljudgeinCaliforniahasdismissedalawsuitagainsttheCoca-ColacompanywhicharguedthatDietCokemisledpeopleto
最新回复
(
0
)