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  3. You are a regional manager for a retail company. Your line manager at head office would like a report about three of the stores

You are a regional manager for a retail company. Your line manager at head office would like a report about three of the stores

admin2012-01-22  29
问题     You are a regional manager for a retail company. Your line manager at head office would like a report about three of the stores in your region, including a recommendation to close one of them.
    Look at the information below, on which you have already made some handwritten notes.
    Then, using all your handwritten notes, write your report.
    Write 120-140 words.
选项
答案Sample C I considered all the effects in our Company, and found not closing village store is a well choice at this moment. Since it is far from the city, the people in the village have poor ability to buy our product, and customers become more and more less. If we could reduce the price, we may get a good benefit and for a another important reason, village store have not reached a high level and full equipment. Due to the town have developed for the nearest four years, more and more people wanted to try enjoy our service, and the profits are better than before. I think we could spend more time and money to expend it to get more profits. Ou-of-town market have a great changes during these years. Many people like to visit these place when the free time. meantime, nesseary equipment is important to them. people like our service and want more. Regarding the three kinds of store, we should closed the village store, and develop the other two stores. We could open more markting on these 2 kinds of store to get more profit. Hope this is clear and thank you very much. B rgds Kim Jung Band 2 The candidate has attempted to address all the content points using an appropriate register and format. However, due to poor language control and numerous errors, the message is not clearly conveyed. The overall effect on the reader is negative. Sample D We have the following facts to consider: - village store with ￡20,000 very low profit Decision: there are to many shops within this area, which provide the same choice of products. - town-centre store quite profitable with ￡130,000, we didn’t expect such good figures. This shop is well placed in a busy shopping zone with also a lot of tourists. - out-of-town superstore very successful with an excellent profit of ￡250,000. This shop profits from enough parking places in front of the store and different shops and outlets arround. If we have to close a store in our region, I would propose to give up the village store. Regarding new service in the other shops I would imagine that an internet access would be interesting for our customers. This service doesn’t exist around and could shorten waiting times for escating people. Band 4 The candidate has addressed all the content points, using a good range of appropriate vocabulary and structures. The report is well organised and generally accurate. The overall effect on the reader is positive.
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