首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The interview is conducted to discuss the significance of sales figures in recession and According to Mr. Hall, sales figures a
The interview is conducted to discuss the significance of sales figures in recession and According to Mr. Hall, sales figures a
admin
2010-08-20
56
问题
The interview is conducted to discuss the significance of sales figures in recession and
According to Mr. Hall, sales figures are very important indicators that are often used
W: Hello, Mr. Hall. It’s nice to have you here with our listeners and talk about sales in recession today.
M: It is my honor, Miss Scott.
W: So, what do you think of sales figures?
M: Well, sales figures are very important indicators often used as evidence of the general health of the economy. In a recession, any rise in high street sales is usually quoted by government ministers as evidence of the increase in consumer confidence that is the first step on the road back to economic growth.
W: Really?
M: Yes. In free market terms, sales figures reflect the state of local market forces at any one place and at any one time. They show the amount of a product that the public wants to buy at the current price.
W: I see.
M: To a large extent, this is true. At times of falling sales, high street shops are forced to reduce prices-with out-of-season sales, special offers and even “closing down” sales. Newspapers are full of advertisements for special offers on consumer durables, cars, for example, or computers and video recorders.
W: Then what is the reason of price reduction for these goods?
M: The reason why these goods become the ones that are most frequently discounted in times of recession is that they are the most expensive in terms of their opportunity cost. Opportunity cost is their relative value to buyers compared to the value of alternative goods and services on which they may want to spend that same amount of money. If you have the money, you can buy a CD player or go on a short holiday, but you cannot do both.
W: Interesting.
M: Even more important, perhaps, is the consumer’s fear of his or her personal future. In recessions come job losses, with job losses comes an increased reluctance to spend. It is expensive luxuries such as videos that are the first items to be cut from household budgets. People feel the need to save against the possible future loss of income. In recessions, a greater proportion of the public’s income is saved than in times of economic growth.
W: That is true. Then this must exert some effect on manufacturers?.
M: Certainly. The effect of all this on manufacturers can easily be seen. Falling sales lead to production cut-backs. This results in the under-capacity of plant and machinery. Since fixed overheads remain basically the same, other ways of cutting back on costs and thus of reducing prices have to be found. Almost always, this is achieved through cutting back on jobs.
W: So, many people will lose their jobs.
M: Yes, but therein lies the problem. Although, for a manufacturer, cutting back on the workforce is a relatively simple short-term solution it is not necessarily the best long-term strategy. In certain key industries, skilled labor is hard to find and keep. The job market can fluctuate as erratically as the consumer market.
W: What do manufacturers usually choose to do accordingly?
M: Manufacturers, therefore, tend to wait longer before they lay off any staff than they would do if they were obeying market forces. In order to keep these workers fully occupied, companies may have to depress prices artificially to a point lower than that demanded by prevailing market forces, merely in order to maintain production levels. It is almost certainly true, therefore, that there are forces at work at the time when an economy is entering a recession that distort the real value of sales figures. It may also be true that, on the way out of a recession, or in a boom period, the competition for scare labor has the same distorting effect.
W: Thank you very much, Mr. Hall.
选项
A、as tools for manufacturers to make their production plans.
B、as means of reducing prices of goods.
C、as evidence of the general health of the economy.
答案
C
解析
转载请注明原文地址:https://kaotiyun.com/show/fnEO777K
本试题收录于:
BEC初级听力题库BEC商务英语分类
0
BEC初级听力
BEC商务英语
相关试题推荐
•Lookatthenotesbelow.•Youwillhearaconversationaboutanewtypeofcleaner.Clea
•Lookatthenotesbelow.•Youwillhearaconversationaboutanewtypeofcleaner.Clea
•YouwillhearPaultalkabouthowhesetuphisownbusinesstoadvisecompaniesabouttheirinformationtech-nologyneeds.•
•Lookatthenotebelow.•Youwillhearamantelephoningaboutsomeproblemswithanorder.MrMossfrom(9)Divisionrang.H
•Lookattheformbelow.•Youwillhearawomanaskingforsomeinformation.Date:8.6.01To:OxfordManage
•Lookatthenotebelow.•Youwillhearamanrequestingsomeinformationaboutajob.
A.fireanemployeeB.decreasepricesC.givefeedbackD.makeacomplaintE.inquiresomeinformationF.expand
A.makinganofferB.solvingaproblemC.makingacomplaintD.requestingsomeinformationE.offeringasuggestion
FlightsInformation1.BA027at21:30arrives(9)at17:40,KLM221at19:10toManila.2.Very(10)transfertime.3.Flig
随机试题
关于Graves眼病的叙述,错误的是
A、上颌第一前磨牙B、上颌第二前磨牙C、上颌第一磨牙D、上颌第二磨牙E、上颌第三磨牙腮腺导管开口位于其相对颊黏膜上的牙是
该病例最可能的诊断(彩图4)
孙甲与孙乙乃兄弟,孙甲18岁,孙乙16岁。二人某日到舞厅跳舞,孙甲与张某发生口角并打了起来,孙乙帮其兄孙甲打张某。派出所对孙甲、孙乙每人处以罚款50元的处罚。张某不服,向县公安局申请复议,县公安局改处各拘留5日,孙氏兄弟俩不服。问题:孙乙可否委托其兄孙
某二级公路的主要工序如下表:施工中发生了如下事件:事件一:由于施工单位设备故障,导致C工作中断4天。事件二:由于百年一遇的冰雪灾害,导致D工作晚开工15天。事件三:由于图纸晚到,导致E工作停工10天。针对上述事件中的暂停施工,施工单位在
职业伤害事故按照事故发生的原因进行分类中,起重机驾驶员在上下驾驶室时发生坠落伤害属于()。
专项复核的目的是为发行人申报财务会计资料的可靠性提供重要依据。( )
强制医疗,是指国家为避免公共健康危机,通过对患者疾病的治疗,以治愈疾病、防止疾病传播、维护公众健康利益,具有强制性、非自愿性、公益性的特点。依据上述定义,下列不属于强制医疗的是:
受贿:是指国家工作.人员利用职务上的便利,索取他人财物,或者非法收受他人财物,为他人谋取利益的行为。 下列行为属于受贿的是( )。
根据统计显示,80%的网络攻击源于内部网络,因此必须加强对内部网络的安全控制和防范。下面的措施中,无助于提高局域网内部安全性的措施是(38)。
最新回复
(
0
)