首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
专升本
" They laughed when I sat down at the piano, but when I started to play . . . ! " These words may be among the most successful i
" They laughed when I sat down at the piano, but when I started to play . . . ! " These words may be among the most successful i
admin
2012-12-31
28
问题
" They laughed when I sat down at the piano, but when I started to play . . . ! " These words may be among the most successful in advertising history. Although the ad has not run for many years, the slogan is still remembered. It was written in 1925 for the V. S. School of Music, to sell home music lessons.
The ad has great appeal. It pictures a handsome man sitting at a piano in front of smiling guests. It tells the story of Jack, who has secretly learned to play the piano through a mail-order course. His friends at a party all scoff when he sits at the keyboard. But as he plays the first notes of Beethoven’s "Moonlight Sonata, " they all amazed. When he finishes his flawless performance, the listeners shower him with applause and praise.
Jack tells his friends that he learned to play through the V. S. School of Music. He explains that he was taught through a new method, using no laborious scales and no tiresome practicing. He didn’t even have a special talent for music! In the ad, others, too, could increase their popularity and gain happiness.
The writer of this ad, John Gaples, called this style the "Walter Mitty approach." Walter Mitty is a character in a short story by James Thurber, who daydreams of taking part in great adventures. Although this ad seems old-fashioned now, many people still dream of such easy social success.
Walter Mitty is______.
选项
A、a successful ad man
B、a short-story writer
C、a beginning piano player
D、a fictional character
答案
D
解析
转载请注明原文地址:https://kaotiyun.com/show/gDeC777K
本试题收录于:
英语题库成考专升本分类
0
英语
成考专升本
相关试题推荐
Intheirlettertothestudents’representativeassembly,thefreshmeninsistedonintheStudentUnion.
Itisthedutyofeverymantowork.Thelifeofalazymanis【21】tohimselfortoothers.Themanwhoistoo【22】toworkisthe
BeijingistospenduptoUS$20billiontochangetheChinesecapitalintoa21st-centuryoneforthe2008Olympics.Theg
Todayapilotistotallydependentonwhattheairtrafficcontrolleronthegroundtellshim.Hecan’tseeenoughtobesafe.F
Mostboys,andmanygirlstoo,haveatsometimeorotherstartedastampcollection.Stamp-collecting,or,tocallit【21】itsco
Thesadstoryaboutthelittlegirlandhersickparents______allofus.
Writeacompositiononthetopic"AirPollution."Startwritingyourcompositionwiththetopicsentence:"Thereisobviouslya
Itispolitelyrequestedbythehotelmanagementthatradios______after11o’clockatnight.
CindyHessbeganherautomotivecareerasaDesignandDevelopmentEngineerwithChrysler,inthefallof1977.Today,sheisVi
Imagineyouarealeft-hander.Suddenlyeverythingintheworldischanged.Thedoorlocksareonthewrongsideofdoors.Thes
随机试题
与放射物质无关的肿瘤是()
二度Ⅱ型房室传导阻滞特征性的心电图表现是
呼吸性碱中毒时
某小学生为了避免父母的斥责而认真完成家庭作业,其行为背后的作用机制是()。
谈谈“发火”火候的掌握。
经济学家约瑟夫.熊彼特曾经说过:光是制造令人满意的肥皂还不够,还必须_____大家洗澡,于是,公司发明并传播了体臭和口臭的概念。有人说,需求决定供给,但是公司绝不_____,公司制造了需求。依次填入画横线部分最恰当的一项是()。
杜威的教育思想的核心一般被概括为()。
什么是人际沟通?人际沟通的心理功能有哪些?
若设置字段的输入掩码为“####-######”,该字段正确的输入数据是
Whenyouhavefinishedwiththatvideotape,don’tforgettoputitinmydrawer,_________?
最新回复
(
0
)